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US Federal Trade Commission: transcript 0512

US Federal Trade Commission: transcript 0512

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Published by: ftc on Jan 21, 2008
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10/12/2011

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1 1 FEDERAL TRADE COMMISSION 2 3 4 I N D E X 5 6 7 PRESENTER: PAGE 8 CAROLYN SHANOFF (Opening) 3 9 JEFFREY PASSEL 6 10 J. HOWARD BEALES 160 11 12 13 PANEL DISCUSSION: PAGE 14 1) Perspectives on the 15 Hispanic Market 19 16 17 2) Effective Communications 18 with Hispanic Audiences 94 19 20 21 22 23 24 25 For The Record, Inc.Waldorf, Maryland(301)870-8025
 
2 1 FEDERAL TRADE COMMISSION 2 3 In the Public Workshop on: ) 4 ) 5 THE HISPANIC CONSUMER: ) 6 PROMOTING OURTEACH, PREVENTING ) 7 FRAUD: ) 8 BEST PRACTICES IN THE HISPANIC ) 9 COMMUNITY ) 10 -------------------------------) 11 12 MAY 12, 2004 13 14 Conference Room A 15 Federal Trade Commission 16 601 New Jersey Avenue, NW 17 18 The above-entitled matter workshop commenced 19 on Wednesday, May 12, 2004, at 12:55 p.m 20 21 22 23 24 25 For The Record, Inc.Waldorf, Maryland(301)870-8025
 
3 1 P R O C E E D I N G S 2 MS. SHANOFF: I think we're a couple minutes 3 late in starting so we should get going. Isn't this 4 great? Thank you, everyone, for coming. Good 5 afternoon. I am really thrilled to welcome you to the 6 FTC's conference center to start out and to this 7 Hispanic Outreach Forum. 8 Today's session opens what we think and what 9 promises to be a terrific, terrific event, one that 10 focuses on creative approaches to outreach and law 11 enforcement in order to help protect Hispanic consumers 12 from fraud. 13 I am Carolyn Shanoff. I've met some of you. I 14 hope later to get a chance to meet everyone. I'm 15 Associate Director for Consumer and Business Education 16 here at the FTC, and like you, I am really looking 17 forward to these sessions and the exchange of 18 information and the benefit of all of your experience 19 and expertise and opinions. 20 Clearly, the Hispanic market is a high growth 21 market, more and more attractive to marketers and the 22 media, which have products and entertainment to sell, 23 more and more attractive to federal, state and local 24 government agencies, which have important information to 25 impart. For The Record, Inc.Waldorf, Maryland(301)870-8025

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