19 Church Hill Lane Westbrook, CT 06498860.608.9074Clinton.Bonner@gmail.com
Strong skills in
Social Technology Consultation & Strategy,
Corporate Writing, Presenting & Blogging,Creative Consumer Engagement Strategy
Social Marketing Planning, Execution & Measurement
Extensive knowledge base of the 2.0 encompassing
Crowdsourcing, Gamification, Platform as a Service(PaaS) Models, Social & Mobile Applications, Consumer Co-Creation, Casual/Social Gaming, Geo-Location Mobile Marketing and the emergence of Augmented Reality Interfaces
fostering & consistently growing engaged social followings across Facebook, Twitter, YouTube, LinkedIn, and Personal/Corporate Blogs while being a student of the rise of niche communities andapplications brands can leverage to best reach their masses
Character Based Brand Story-Telling
focusing on authenticity and answering consumer needsthrough unique video and social content
Complete Idiot’s Mini-Guide to Blogging on WordPress (Alpha/Penguin) &
: Complete Idiot’s Guide to Crowdsourcing (Alpha/Penguin Books)
Expert ability to concisely and effectively relay the many benefits of a “
Wisdom of Crowds”
approach as it specifically relates to a client’s success criteria and market aspirations
2009 – 2011
The Social Collective - EarnMOJO
San Francisco, CA Web and Mobile Applications for the Events World – Gamification Digital Check-In Platform Vice President of Sales & Marketing Coordinator
Targeted and Closed key events & conferences in large associations, festivals and organizations,including IAEE (International Association of Exhibitions and Events), CIC (ConventionIndustry Council), Opportunity Green and the CMJ Music Marathon & Film Festival.
Launched the Digital Gamification Application MOJO securing blog coverage from top tiersocial strategists while receiving mentions by key representatives of Mashable.com,SocialMediaExplorer.com and other popular digital publications.
Established a large user base of over 2000 Blogs and sites utilizing MOJO including Fox NewsRadio, Weezer.com, and gained access to over 1 million new sites by targeting, pitching andsecuring a partnership with the popular social aggregation toolbar company Wibiya.
Directly responsible for 140% increase of platform and application sales, achieved within first 4months in new role, including a more than 210% increase in annual contracts.
Co-Created Crowdsourcing Social Application “CrowdCampaign” and ushered in wave of early adopters including, Social Media Agencies, Non-Profits and Associations.