Report on “SWOT Analysis & Recommendations” of P
Syed Shaheer Hassan Rizvi
This report is mine assignment, assigned by my TQM instructor. In this report I have toselect an organization and have to study it deeply, so that, I easily make SWOT analysisand give recommendations. Here, I selected Pak Elektron Limited, because earlier Idone my six week internship at PEL Head office Lahore. And have enough knowledgeto do SWOT analysis and give recommendations.
Pak Elektron Limited
Pak Elektron Limited (PEL) is the pioneer manufacturer of electrical goods in Pakistan.It was established
in technical collaboration with M/s AEG of Germany. InOctober
, the company was taken over by Saigol Group of Companies. Since itsinception, the company has always been contributing towards the advancement anddevelopment of the engineering sector in Pakistan by introducing a range of qualityelectrical equipments and home appliances and by producing hundreds of engineers,skilled workers and technicians through its apprenticeship schemes and trainingprogrammers.The company comprises of two divisions:
Power DivisionPEL aims to maintain this competitive edge and at the same time keep striving toimprove it further by continuous R&D, creating new knowledge and adapting to globaldevelopment in technology and product design.