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'Dawn of the Dead' Opening Title Sequence Analysis

'Dawn of the Dead' Opening Title Sequence Analysis

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Published by ChloeClark
'Dawn of the Dead' Opening Title Sequence Analysis
'Dawn of the Dead' Opening Title Sequence Analysis

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Published by: ChloeClark on Jan 09, 2013
Copyright:Attribution Non-commercial

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01/09/2013

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Opening title sequence analysis 
 
Dawn of the Dead 
is a 1978 horror film written and directedby George A. Romero. It was the second film made inRomero's
Living Dead 
series, showing in a larger scalethe zombie epidemic's apocalyptic effects on society. In the film,a pandemic of unknown origin has caused the return of thedead, who prey on human flesh, causing mass hysteria. The cast features David Emge, Ken Foree, Scott Reiniger and GaylenRoss as survivors of the outbreak who barricade themselvesinside a suburban shopping mall.
 
PLOT- Following an ever-growing epidemic of zombies that have risen from the dead, two Philadelphia SWAT teammembers, a traffic reporter, and his television-executivegirlfriend seek refuge in a secluded shopping centre.
 
Creative Director:
Kyle Cooper
Production Studio:
Prologue Films
“Whereas Romero’s original film was in part a metaphor for American
consumerism, the title sequence for the updated Dawn of theDead touches upon the idea of Holy War as harbinger to the apocalypse,and details the consequences for the media when it decides to ask toughquestions as the feeding is already upon us (they are shot).
Kyle Cooper’s design dovetails what appears to be real war 
-torn footagewith actual human blood as Johnny Cash raises the stakes in newfound context. Remaining shelters have been compromised and the machine weare trapped in is bleeding to
death.” 
-
ART OF THE TITLE

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