Professional Documents
Culture Documents
Report?
an orderly and
objective
communication of
factual information
that serves some
business purpose”.
Correct:
• You can select all display options
• Click the button. A submenu appears
Correct
• Cigarette smoking is a major cause of lung
cancer in men, and probably in women too.
Write short sentences
• We hereby wish to let you know that
our company is pleased with the
confidence you have reposed in us.
• We appreciate your confidence
• Open
• Closed
Open format
• Advantages of open format
• Allows exploration of the range of
possible themes arising from an issue
• Can be used even if a comprehensive
range of alternative choices cannot
be compiled
Open format
• Numeric open end
How much did you spend on groceries this
week?_______
• Text open end
• How can our company improve its working
conditions?______________________
Closed format
• Closed-that is, forced choice-format
• Easy and quick to fill in
• Minimize discrimination against the less
literate (in self administered
questionnaire) or the less articulate (in
interview questionnaire)
• Easy to code, record, and analyse results
quantitatively
• Easy to report results
Testing
Types of closed format
• Choice of categories
• Likert style
• Checklists
• Differential
• Ranking
Types of closed format
• Choice of categories
For example( what is your marital
status)
Single []
Divorced []
Married []
Widowed []
Likert style scale
• Statistics is an important subject
Strongly disagree
disagree
Cannot decide
Agree
Strongly agree
Checklists
“Circle the clinical specialties you are
particularly interested in”
• General medicine
• General surgery
• Pediatrics
• Ophthalmology
• Orthopedics
• Accident and emergency
• General practice
Differential scale
Are you satisfied with your current auto insurance? (Yes or No)
This question will present a problem for someone who does not
currently have auto insurance. Write your questions so they
apply to everyone. This often means simply adding an additional
response category.