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UnitedHealthcare Offers $60,000 Prize as Part of Global Competition to Identify Solutions to Improve People's Health

UnitedHealthcare Offers $60,000 Prize as Part of Global Competition to Identify Solutions to Improve People's Health

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Published by: Crowdsourcing.org on Jan 11, 2013
Copyright:Attribution Non-commercial


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January 10, 2013
UnitedHealthcare Offers $60,000 Prize asPart of Global Competition to IdentifySolutions to Improve People's Health
“Open innovation” challenge enables people to submit consumer 
 technology ideas and solutions that can address chronic conditions, encourage prevention and enhance the health system
Online submissions accepted now through April 8; winning submission eligible for $60,000 prize
 2013 International CESLAS VEGAS--(BUSINESS WIRE)--UnitedHealthcare announced at the 2013 International Consumer Electronics Show (CES) an openinnovation initiative that invites people around the world to submit newsolutions that will enhance the health system and help people leadhealthier lives.
The “Breakthrough Health TechChallenge” aims to tap the creativity of 
innovators worldwide, both within andbeyond the health care industry, tobring concepts and solutions that helpaddress some of the greatest challengesfacing the health system. This
“crowdsourcing” challenge seeks ideas
on how common consumer technologies
or devices, including video game systems and mobile phones, can beused in new ways to serve people by helping them address their chronicconditions such as diabetes, heart disease and obesity.Details of the challenge and a submission form can be found atwww.ceshealth.com.Ideas are being accepted through April 8, with thewinning submission earning a $60,000 prize.
“We believe this groundbreaking challenge will inspire new ideas and
concepts that could serve as breakthrough solutions to improving
 people’s health and the health care system,” said Gail
Boudreaux, CEOof UnitedHealthcare, a UnitedHealth Group (NYSE: UNH) company.
“By engaging people from around the globe, we will be able to identify
new thinking that focuses on solutions that promote health, prevent
disease and improve medical care.”
This contest is the latest in a series of open innovation challenges thatUnitedHealth Group and its various businesses have launched since mid-2012. These challenges have generated an array of unique ideas andconcepts for implementation.
“Innovative ideas
can come from anywhere, including from people
outside the health system,” said Boudreaux. “The world’s largest
consumer technology trade show is an ideal venue to launch this uniqueopportunity for people worldwide to think creatively and help drivehealth
care innovation.”
UnitedHealthcare has a deep history and commitment to developinginnovative solutions that enhance the health system and help people livehealthier lives, including:
myHealthcare Cost Estimator
This online and mobile toolgives consumers the transparency they need to understand healthcare costs and quality for specific physicians and hospitals; enablesthem to compare costs and quality of alternative treatments; andprovides personalized out-of-pocket cost estimates based oncurrent benefits, applicable network discounts and health financingaccounts.
This powerful mobile app helps UnitedHealthcareplan participants on the go find in-network doctors, benefitinformation and claim status.
Senior Digital Journey
By better understanding how individualsexperience health care and insurance, UnitedHealthcare is gaininginsights in how to change its service delivery to fit the behavior,needs and desires of the people it serves.
UnitedHealthcare Community Rewards™ 
This programrewards children with points for healthy habits such as visitingtheir doctors regularly for checkups or brushing their teeth. Thenthey are able to redeem the points for valuable rewards such as acamera or a bicycle.
About UnitedHealthcare
UnitedHealthcare is dedicated to helping people nationwide livehealthier lives by simplifying the health care experience, meetingconsumer health and wellness needs, and sustaining trusted relationshipswith care providers.

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