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Amazon Autopilot Table of Contents

Introduction The Blueprint: Building Your FBA Empire The five steps between you and a high five-figure income What is Fulfillment by Amazon (FBA)? The FBA triple win: The top three Fulfillment by Amazon advantages FBA downsides: What you should know before taking the leap Dawn of a new era: Online sellers must evolve or die Books & media: gateway drug of the online mogul The reluctant outsourcer: How I learned to love never going to the post office Even more FBA advantages: The top 10 list Who are your customers? The statistical breakdown What is Amazon Prime? Why FBA sellers need to know Understanding the Amazon Prime customer Sidebar: Prime buyer psychosis, a case study FBA By the Numbers: Fees and Expenses Demystified Comparing profits: Fulfillment by Amazon (FBA) vs merchant-fulfilled (the old fashioned way) Stealing the top spot of the listings The 60% rule: the FBA rule of thumb Storage fees: too small to see, too low to matter Every Fulfillment by Amazon fee explained Keeping the pirate ship afloat: What grownups call overhead Amazon the company: by the numbers Amazon the customer: demographic breakdown The mother of all FBA statistics: How you know Amazon is taking over the world Awesome Architecture: Infrastructure of Your FBA Empire Bootstrapping: Getting your business launched cheaply Getting set up, step-by-step Lone wolf bookselling: then and now FBA apps: Your cell phone is now a money machine Knowing your data: what matters and what doesnt Streamlining the listing process: getting everything listed and out the door efficiently FBA Buying Strategy: When to Buy, When to Pass My evolution of buying low and selling high: My road to Fullfillment by Amazon Cracking the Amazon sales rank code Sales rank sales charts: Estimated sales ranks for various gaps between sales Reverse engineering sales rank for movies and music Decoding sales rank for non-media Sales rank safety zone charts: The top 5%, 10%, and 15% for every category Long Tail theory: a primer, and why it matters The Long Tail Test: My original formula for determining potential value in 8 questions My evolution of buying low and selling high: Part II How to interpret FBA app data: Every piece of data and what it means Margin sellers vs. volume sellers: Knowing the difference and picking a side

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FBA Pricing Stategy: Intelligent Pricing for Maximum Profits FBA pricing and why there almost is no too high: Getting the last laugh through superior pricing Naming names: Mega-sellers who are destroying Fulfillment by Amazon The first and only Fulfillment by Amazon commandment Is it ever ok to underprice another FBA seller? Maybe. The new FBA mantra & why people price like morons The bottom-feeders of Fulfillment by Amazon The pricing strategy that brought me almost six figures my first year In defense of pricing high: Its just a numbers game FBA gold: The secrets of pricing textbooks and why normal rules dont apply The mother of all FBA sales: Proving my point once and for all Book Grading: Its Not What You Think White lies and hedged bets: Grading books for Amazon by breaking the rules What New condition really means: The secret that could increase your profits by 25% or more Grading used items: Learning from my mistakes Sourcing Checklist: Complete Guide to Where the Money Is More secret formulas revealed: The mathematical formula for reaching your desired income Book sourcing: The checklist of where the money is Sidebar: Supplemental notes on thrift stores Unconventional sourcing: FBA inventory sources that are either never talked about or under-emphasized Advanced Sourcing: Strategies No One Else Will Tell You Zen of book shopping: The subconcious formulas of professional media hunters Cutting scanning time down by 90%: Whats hot whats not Miscellaneous book hunting principles A buying forumula for music and movies A note on secrecy: flying under the radar The top six bookseller blindspots Book blacklist: what not to buy The psychology and science of sourcing Shipping Everything to Amazon and Letting Them Do the Rest What should you not ship to FBA? Labeling items Why paying for boxes is a crime The right way to pack for FBA The cheapest shipping in the room: Amazons partnership with UPS Creating a shipment and getting it out the door Cutting shipping costs: Some tricks You Have Made a Sale: The Part Amazon Takes Care Of How to tell when an item sells How to tell how much you made Repricing: Manual & Robotic Making FBA reprcing software work: Robot repricing Doing it yourself: Manual repricing More on repricing software

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Advanced Tricks for Managing Feedback Amazon customers are babies: preparing for bad feedback When Amazon will kick you off Feedback ratings: Avoiding the danger zone Getting militant: How to respond to negative feedback Feedback and the Fulfillment by Amazon handicap Hacking feedback: Secrets for getting feedback removed How I raised my feedback two points in two weeks: A story in which I break all the rules Epilogue: What I learned after almost getting kicked off Amazon Exit Strategies: Turning Dead Inventory Into Profit Solutions for dusty inventory Creating removal and disposal orders: Getting old inventory out of Amazons warehouses Liquidating leftovers: Making money off what just wont sell Post-Media Models: Notes on Taking FBA All the Way Increasing your range: What you can sell via Fullfillment by Amazon Post media models: The next level of FBA Sidebar: Food, the non-media blindspot Buying up Amazon real estate Increasing the Value of Your Items: Some Black Hat Tricks Tricks for increasing the value of books and media (These could get you kicked off Amazon) Rolling back the clock on DVDs and CDs: Reversing the ageing process The Next Level: Advanced FBA Tactics Selling everything everywhere: Selling products on other websites even while theyre stored at Amazon Metrics: Cool parts of the FBA interface you might not know about Winning the buy box: Making your chances of getting the sale skyrocket The portable empire: Funding travel by taking FBA on the road Parting Words A call for sustainability Resources A list of Fulfillment by Amazon books, websites, and more How to receive a free bonus chapter

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