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Edelman and the Rise of Public Relations

Edelman and the Rise of Public Relations

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Published by Edelman

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Edelman and the Rise of Public Relations follows the fascinating tale of Dan Edelman and his unprecedented impact on 21st-century public relations, from his creation of the media tour and marketing public relations to his celebrated creative campaigns featuring such legendary figures as Colonel Sanders and Morris the Cat; from his pioneering efforts in environmental and litigation P.R. to his quest to spread modern public relations around the world.

Download the book for Free.

Edelman and the Rise of Public Relations follows the fascinating tale of Dan Edelman and his unprecedented impact on 21st-century public relations, from his creation of the media tour and marketing public relations to his celebrated creative campaigns featuring such legendary figures as Colonel Sanders and Morris the Cat; from his pioneering efforts in environmental and litigation P.R. to his quest to spread modern public relations around the world.

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Published by: Edelman on Jan 17, 2013
Copyright:Traditional Copyright: All rights reserved

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05/29/2014

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1
EDELMANAND THE RISE OF PUBLIC RELATIONS
 
1
EDELMANAND THE RISE OF PUBLIC RELATIONS
 
and the Rise of Public Relations
by Franz Wisner
designedbyEightCommunications
 
2
EDELMANAND THE RISE OF PUBLIC RELATIONS
 
Copyright © 2012 by Daniel J. Edelman, Inc. All rights reserved Library o Congress Cataloging-in-Publication Data has been applied orWisner, FranzEdeman and the Rise o Public Relations Designed by Eight Communications ISBN 978-0-9787522-0-0

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Importance of relationships, crisis management
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