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Online Public Relations: Publics and Value Systems

Online Public Relations: Publics and Value Systems

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Published by Bruno Amaral

This is the theory and necessary methodology to allow communication professionals to identify and map the social networks found in blogs.

This is the theory and necessary methodology to allow communication professionals to identify and map the social networks found in blogs.

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Published by: Bruno Amaral on Jan 18, 2013
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12/05/2014

 
Online Public Relations
Publics and Value Systems
Bruno Amaral
Started blogging aboutonline PR in 2006, he isnow a Social MediaConsultant in FullsixPortugal (2013).www.brunoamaral.eu
 
INSTITUTO POLITÉCNICO DE LISBOAESCOLA SUPERIOR DE COMUNICAÇÃO SOCIAL
2008/2009
 ______________________________________________________________________ 
Masters in Strategic Management and Public Relations
Original Title:
Relações Públicas
online
: públicos e sistemas de valores
 ______________________________________________________________________ 
Bruno Amaral
Escola Superior de Comunicação Social
Advisor Professor David Phillips
Escola Superior de Comunicação Social
Co-advisor Professora Doutora Mafalda Eiró-Gomes
Escola Superior de Comunicação Social
 
FOREWORD
The following document is the complete dissertation I presented in 2009 as part of my MA inStrategic Management and Public Relations and is shared with you under a Creative CommonsLicense.Please feel free and encouraged to comment or get in touch to discuss any aspect of the ideaspresented or other subject you feel is relevant. You can do so atwww.brunoamaral.euor viaemail tomail@brunoamaral.eu.

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