After World War 2, FIAT became a major manufacturer of small cars in ITALY, and later on in Europe.
In the 1950’s, the FIAT group entered into a license
agreement with India-based Premier Automobiles Ltd.(PAL)to manufacture its car.
JV would benefit both parties: TM would gain in termsaccessibility, technology, design,, and global presence.
FIAT will get larger presence in Indian market.