others emphasized a vision of the organization-values, purpose,mission, goals, and images of an idealized workplace.Talk about a muddled mess! No wonder so many hardnosed practicalbusinesspeople were highly skeptical of the whole notion of vision; it just seemed so
well--fuzzy, unclear and impractical.
Vision statement is an inspirational description of what and organization would like toachieve and/or accomplish in the mid-term or long-term future. It is intendedto serve as a clear guide for choosing current and future courses of action. A vision statement is sometimes called a picture of your organization in the future but
it‟s so much more than that. Your vision statement is your inspiration, the framework
for all your strategic planning. It is in fact the reason for the existence of anyorganization. A vision statement may apply to an entire organization or to a singleperson. Whether for all or part of an organization, the vision statement answers thequestion, "Where do we want to go?" A comparison between taking the idea of vision as
“a reason for the existence of anorganization” and as “so
fuzzy, unclear and impractical” would make us
understand that whichever perspective of the concept of vision is taken up by anorganization to describe the reason for its existence, can serve as the vision of thatorganization.
Characteristics of a Vision
Whatever perspective taken from, vision of an organization should have the followingcharacteristics:i.
What is the possibility of achieving your vision withinavailable resources?ii.
An articulation of the vision which explains the main idea inclear and unambiguous terms.iii.
The number of quantifiable elements and degree of quantification in those elements.