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Facebook Q4 2012 Investor Slide Deck

Facebook Q4 2012 Investor Slide Deck

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Published by JoshLowensohn
Facebook's Q4 2012 financials.
Facebook's Q4 2012 financials.

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Categories:Types, Business/Law
Published by: JoshLowensohn on Jan 30, 2013
Copyright:Attribution Non-commercial

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02/17/2014

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Quarterly Earnings SlidesQuarterly Earnings SlidesQuarterly Earnings SlidesQuarterly Earnings Slides
Q4 2012
 
Safe Harbor
InadditiontoU.S.GAAPfinancials,thispresentationincludescertainnon-GAAPfinancialmeasures.Thesenon-GAAPmeasuresareinadditionto,notasubstitutefororsuperiorto,measuresoffinancialperformancepreparedinaccordancewithU.S.GAAP.Areconciliationofnon-GAAPfinancialmeasurestothecorrespondingGAAPmeasuresisprovidedintheappendixtothispresentation.Pleasealsoseetheappendixtothispresentationforinformationconcerninglimitationsofourkeyusermetrics.
 
3
Monthly Active Users (MAUs)
Please see Facebook's Form 10-K for the year ended December 31, 2012 for definitions of user activity used to determine the number of our MAUs, DAUs andmobile MAUs. The number of MAUs, DAUs, and mobile MAUs do not include Instagram users unless such users would otherwise qualify as MAUs, DAUs, andmobile MAUs based on activity that is shared back to Facebook.In June 2012, we discovered an error in the algorithm we used to estimate the geographic location of our users that affected ourattribution of certain userlocations for the first quarter of 2012. The first quarter of 2012 user metrics reflect a reclassification to more correctly attribute users by geographic region.
1541631691761791831861891931832012122212292392462532611381561741962122342552772981331611832072252452682883046086807398008459019551,0071,056
Q4'10 Q1'11 Q2'11 Q3'11 Q4'11 Q1'12 Q2'12 Q3'12 Q4'12
Millions of MAUs
Rest of World AsiaEuropeUS & Canada

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