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Filcro Media Staffing Corporate Communications Media Staffing and Recruitment Firms

Filcro Media Staffing Corporate Communications Media Staffing and Recruitment Firms

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Published by Tony Filson
Filcro Media Staffing Corporate Communications Media Staffing and Recruitment Firms for the recruitment of corporate communications executives across all media platforms by Filcro
Filcro Media Staffing Corporate Communications Media Staffing and Recruitment Firms for the recruitment of corporate communications executives across all media platforms by Filcro

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Categories:Types, Brochures
Published by: Tony Filson on Feb 02, 2013
Copyright:Attribution Non-commercial

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Filcro Media Staffing Corporate Communications Media Staffinghttp://www.filcro-media-staffing.com/html/filcro_media_staffing_corporate_communications.html[2/2/2013 1:53:22 PM]
 
Corporate Communications
Media Public Relations, Marketingand Corporate Communications Executive Recruitment
 Filcro Media Staffing recruits talented writers, producers, human resource communications and shareholder relationsexecutive leadership for domestic and global dissemination across all media platforms.Our recruitment guidance takes into consideration that each client’s corporate communications function is unique contingentupon the size and centralization of their current resources. Everycorporate culturehas distinct needs and messages and the compilation of Filcro Media Staffing’s recruitmentexperience in the media, broadcasting and communications industries offers many benefits to those utilizing the firm’sspecialized recruitment capabilities.Filcro Media Staffing has staffed environments with over 100,000 employees and those as small as 150 with the samecare, efficacy and understanding. We assure that the proper corporate communications executive is attracted no matter thesize or location of the organization.Many non-media based corporations have global TV, digital networks and in-house advertising functions that are highlysophisticated from a broadcast operations, production and post production perspective. Filcro Media Staffing has beensuccessfully staffing these environments with talented corporate communications executives since the firm’s founding in1985.A Filcro Media Staffing ReviewCorporate Communications Executive Search
 
Filcro Media Staffing Corporate Communications Media Staffinghttp://www.filcro-media-staffing.com/html/filcro_media_staffing_corporate_communications.html[2/2/2013 1:53:22 PM]
Manager Strategic Global Television Programming 
Filcro Media Staffing reporting to the Director of Global Communications (DGC)
 FedEx Corp. (NYSE:FDX) provides customers and businesses worldwide with abroad portfolio of transportation, e-commerce and business services. Withannual revenues of $30 billion, the company offers integrated businessapplications through operating companies competing collectively and managedcollaboratively, under the respected FedEx brands. FedEx worldwide networkservices links 220 countries.Consistently ranked among the world'smost admired and trusted employers, FedEx inspires its more than 250,000employees and contractors to remain"absolutely, positively" focused on safety, the highest ethical and professionalstandards and the needs of their customers and communities.
To identify, recruit, qualify and attract aManager of Strategic Global Television Programming to produce compelling storiesacross multiple media platforms about the FedEx organization and FedEx employees who make the company one of thebest to work for in the world. A creative media executive capable of finding common ground to build relationships withemployees, cultures, clients and shareholders of thisFortune 100 Company.
The Director of Global Communications had built a world class corporate communicationsorganization and was now looking to hire a talented producer of content that could servemultiple corporate clients with varied messages to covey. Autonomy was key on a business,technical and creative level.
Industry and Sector Inclusion for Universe Compilation
Filcro Media Staffing with Tony Filson as Officer in Charge of Search participated in a number of meetings in New YorkCity with the Director of Global Corporate Communications who gave clear insights into the current and future plans for thiscritical environment within FedEx.The DGC being a noted talented executive producer was looking for a distinctive feel to the current body of work of eachcandidate and provided reels of piecesin production currently that should be used as means while Filcro Media Staffingreviewed each producer's work.Over 80 talented programming and production professionals were profiled from all over the world by Filcro Media Staffing forthis Corporate Communications executive search. The search universe consisted of candidates from everyISIUClisted for review. After extensive interviews in New York City and Memphis and compiling three tiers of qualified candidates, whenthe top two candidates were placed side-by-side, it was difficult to choose just one, because both were a perfect fit from acreative, business and cultural perspective.Candidates were sourced from Asia, South America, Africa and the United States all relevant to FedEx from a business andcultural perspective. The materials reviewed on each candidate were broad and included writing and production elementsplus strategic justification statements.
 
Filcro Media Staffing Corporate Communications Media Staffinghttp://www.filcro-media-staffing.com/html/filcro_media_staffing_corporate_communications.html[2/2/2013 1:53:22 PM]
Serving a Large and Varied Internal Client BaseDisseminating to Varied AudiencesConveying Information to a Global Community of Diverse CulturesAdapting Programming to Diverse Media PlatformsSetting Global Production StandardsMaking Media Resources Apparent and Available to The OrganizationHiring and Managing Staff to Facilitate Rapidly Changing Needs
Solution
Filcro Media Staffing proceeded to Identify global organizations with specific "production" and “programming” environmentsthat produce quality content similar to the client’s needs.Recruiting from the identifieduniversein the United States proved to be more productive than any other market. Based onthe necessity of identifying an executive who could garner internal consensus and partner with those outside of mediaenvironments who had media needs, we needed a person who could convey ideas in “English” and not “Media” at times.The acceptance and assimilation into the corporate culture of a U.S. based Fortune 100 would make the balance ofbusiness, technical and creative skills a delicate undertaking. Art versus science.
Successful Executive Recruited
A EMMY recipient and multiple EMMY nominee of work product directly related to the global interests of FedExwith TV and long form experience that creatively told compelling stories regardless of geographic or culture.Also, as the recipient of the NANCY REYNOLDS AWARD while at ABC 20/20 she proved to be anexceptional talent who was recognized by her peers and the broadcasting community for her exceptionally highstandards.As Executive Producer she had extensive international, domestic, creative and business experience with: ABC, Hallmark,MSNBC, History Channel, Discover Communications, Court TV, FOX and many others where her work was respected andrecognized.Her experience in the United States, Asia and Europe enabled her to relate to a diverse global community of employees,customers and cultures that make up the fabric of FedEx.Her equal aplomb in a boardroom, production meeting or edit session made her a perfect fit for the demanding corporateculture she would be functioning within serving a diverse constituency.
Summary
The corporate communications executive was successfully attracted and relocated to Memphis.She has proven to be a vital resource to FedEx in the conveyance of ideas, concepts, feelings and important messages toshareholders, the public and over 200,000 dedicated employees from varied cultures who work for this leading globalcorporation.
 
Filcro Media StaffingExecutive Search Case HistoryGlobal Corporate Communications and Marketing

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