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PR PERSONPosition Role:
A PR Person has an important role in implementing communication strategies andreflecting thougrough all his results the AIESEC brand promise.
 AIESEC XP Stage:
Taking Responsability
Structure integration
:
Department/Project:
Communication Department
PR sub-department
Regular hours worked:
Approx. 16h/week.
Responsibilities
1.
Designs media materials such as press releases, radio sports, etc; 20%
2.
May design communication plans for AIESEC activities10%
3.
Positioning in the student environment – newspapers and radio (identify means of promotion);5%
4.
Renewing of the old media partnerships, realization of new ones and maintainingthe relationship with press accounts (with PR Resp.); 20%
5.
Responsible of any PR related activities within projects (i.e. press conferences –together with VP Comm.); 10%
6.
May be involved in the following activities: the BBW event, writing articols forkeeping the site updated, designing the monthly NSL, organizing pressconferences, evaluating projects.30%
7.
Identify events witch can be useful either for positioning or for realization of newcontacts; attend to them;5%
 
TOTAL 100 %
Key performance indicators for the job
Have at least 5 media articoles released every month.Have at least 3 press accounts. Signing at least one partnership.Be present at all the area and subarea meetings.
Competencies and skills gained
Note!! Write all the Competencies and skills that are gained during the job. Write the level of the competencies and skills that the member is supposed to achieve in the end of theexperience in that job.
Role
Possible Behaviours Developed in this Role
FoundationKnowledgeableProficientAdvanced
CompetenciesBehaviour 1Behaviour 2Behaviour 3Behaviour 4
 
Innovation
 
XEffective CommunicationXShareholder FocusXCommitment To ResultsXSkillsBasicAverageGoodExcellent
 
Language Skills (English&Romanian)XHTML (newsletters)XOfficeX
Conferences and events that should be attended during theRole:
LTS November 2007NPS November 2007SpringCoMarch 2008CMS April 2008LPM July 2008RockMESeptember 2008LTS November 2008NPS November 2008
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