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Pulse Report Frozen Food Q3 2012

Pulse Report Frozen Food Q3 2012

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Published by IRIworldwide



This report contains data gathered from around Europe. This market was split

into the following categories: Frozen Vegetables, Frozen Potato Products, Ice

Cream, Frozen Desserts, Frozen Meat, Frozen Fish, Frozen Ready Meals and

Frozen Dough & Bread Products.



This report contains data gathered from around Europe. This market was split

into the following categories: Frozen Vegetables, Frozen Potato Products, Ice

Cream, Frozen Desserts, Frozen Meat, Frozen Fish, Frozen Ready Meals and

Frozen Dough & Bread Products.

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Categories:Types, Research
Published by: IRIworldwide on Feb 06, 2013
Copyright:Traditional Copyright: All rights reserved

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09/17/2013

 
www.SymphonyIRI.eu
Frozen Food 
SymphonyIRI
Welcome to the Pulse Q3 2012 edition for FrozenFood. We hope you find it useful. Please do nothesitate to contact us if you have any questions orcomments at EU.Marketing@symphonyiri.com
Pulse 
 
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Frozen Food –SymphonyIRI Pulse Q3 2012
www.SymphonyIRI.eu
About the Report
This Frozen Food report is one of 10 super category reports designed to showhigh-level comparison and analysis for retail markets across major countries inEurope.This report contains data gathered from around Europe. This market was splitinto the following categories: Frozen Vegetables, Frozen Potato Products, IceCream, Frozen Desserts, Frozen Meat, Frozen Fish, Frozen Ready Meals andFrozen Dough & Bread Products.The report highlights key metrics such as total sales figures, market trends,category shares, winners and losers for Europe and for individual countries.The data has been sourced from SymphonyIRI Group retail databases andEurostat –the statistical branch of administration for the EuropeanCommission.The countries included in the report are: France, Germany, Italy, Netherlands,Spain and the UK.The market channels used for each country in this report are as follows:For analytical purposes the data sourced from available retail databases hasbeen consolidated to provide consistent results. However, for some countries ithas not been possible to source data pertaining to certain categories. Whenthis has occurred it has been documented in the Notes section found at the endof the report.
CountryChannels usedUKHypermarkets, Supermarkets, Drugstores andImpulse OutletsESHypermarkets, Supermarkets, Hard Discounters,Drugstores and includes the Canary IslandsDEHypermarkets, Supermarkets, Hard Discountersand DrugstoresNLHypermarkets, Supermarkets, Hard Discountersand DrugstoresITHypermarkets, Supermarkets, Small Self Service,Hard Discounters and DrugstoresFRHypermarkets and Supermarkets
 
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Frozen Food –SymphonyIRI Pulse Q3 2012
www.SymphonyIRI.eu
In the Radar
Economic figures influencing consumer behavior
In response to the tough economic climate, Europeanconsumers tend to favour basic categories when seeking“value for money” . Consumers are eating out less andseeking a ‘dine in’ experience therefore as well as value formoney, pleasure and innovation are still an important factor.This providing a great opportunity for National brands toleverage: innovation and promotion.
Séverine MalmejeanUnit Director France, SymphonyIRI Group
Source Eurostats, October 2012
Population in MillionsUnemployment (%)Average 12 MonthsInflation RateGDP in Millions ()January2011January2012Dec.2011Average2012Dec.2011Average20122011(Estimate)2012(Estimate)
France65.065.39.710.3+2.3+2.51,987,6992,033,702Germany81.781.85.95.5+2.5+2.42,567,0002,645,862Italy60.660.88.410.7+2.9+3.51,586,2091,565,770Netherlands16.616.74.45.3+2.5+2.8607,435609,133Spain46.146.121.625.1+3.1+2.31,074,9401,050,211UnitedKingdom62.462.98.47.9+4.4+3.71,747,3151,913,070

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