Welcome to Scribd, the world's digital library. Read, publish, and share books and documents. See more
Download
Standard view
Full view
of .
Save to My Library
Look up keyword or section
Like this
1Activity

Table Of Contents

Agenda
J.C. Penney
Products
JCP Real Estate
Successful Transition to a Department Store
Late 1990s: JCP Begins to Decline
Early 2000s: Saved from Financial Distress
Late 2000s: Core Problems Remain
Late 2000s: Progress Stalls
JCP Has Been Chronically Mismanaged
The Competitors Have Been Winning
Why Have The Competitors Been Winning?
New CEO: Ron Johnson (Nov. 2011)
New Management is Motivated to Win
Assembling a Dream Team
Sales per SF Near Mid-1990s Levels
Why?
Promotional Pricing Strategy
JCP Struggled to Attract Good Product
Old Strategy –Summary
Extreme Makeover
Personality -
Presentation & Place -
First Shops Recently Announced
Product Initiatives
Recent Product Announcements
The Magnitude of the Cost Opportunity is Large
Home Office (management target = $200+mm)
Stores (management target = $400+mm)
Advertising (management target = $300+mm)
Other Operational Opportunities
JCP Reminds us of Another Retail Turnaround…
Thoughts on the First Quarter
What Sales Could the New JCP Generate?
Good Downside Protection
What is the Potential Upside?
0 of .
Results for:
No results containing your search query
P. 1
Ackman JCP

Ackman JCP

Ratings: (0)|Views: 8 |Likes:
Published by Franklin Forward

More info:

Published by: Franklin Forward on Feb 19, 2013
Copyright:Attribution Non-commercial

Availability:

Read on Scribd mobile: iPhone, iPad and Android.
download as PDF, TXT or read online from Scribd
See more
See less

08/12/2013

pdf

text

original

You're Reading a Free Preview
Pages 4 to 7 are not shown in this preview.
You're Reading a Free Preview
Pages 11 to 64 are not shown in this preview.

You're Reading a Free Preview

Download
/*********** DO NOT ALTER ANYTHING BELOW THIS LINE ! ************/ var s_code=s.t();if(s_code)document.write(s_code)//-->