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Ambiente Report 2013

Ambiente Report 2013

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Published by Kitchenboy

Ambiente, the giant housewares show in Frankfurt, Germany enjoyed a 2nd year of record growth and a little celebrity style in the person of legendary French actress Catherine Deneuve.

Ambiente, the giant housewares show in Frankfurt, Germany enjoyed a 2nd year of record growth and a little celebrity style in the person of legendary French actress Catherine Deneuve.

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Categories:Types, Recipes/Menus
Published by: Kitchenboy on Feb 22, 2013
Copyright:Traditional Copyright: All rights reserved


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Ambiente Report 2013
 by KitchenBoy on February 22, 2013Ambiente, the popular international consumer-goods fair, closed its doors after a record setting five-dayrun at Frankfurt Fair and Exhibition Centre, during which 4,688 exhibitors from 81 countries presentednew products, trends and innovations.“Ambiente 2013 left no doubt that consumption is ‘in’ and gave an impressive demonstration of its position as the world’s leading consumer-goods fair. Despite the difficult economic circumstances prevailing in parts of Europe, Ambiente was able to grow on both the exhibitor and visitors sides”, saidDetlef Braun, Member of the Executive Board of Messe Frankfurt GmbH.Source – Quelle – Messe Frankfurt Exhibition GmbH / Petra WelzelWith over 140,000 visitors, Ambiente witnessed a second year of record attendance, up from 138,058attendees in 2012. This growth allows it to remain the leading order platform for the coming season’sinnovations and new products, and a source of inspiration for the entire sector.“It is also good that nobody let the financial crisis and political confusion cast a shadow over their  business activities. For example, we welcomed a surprisingly large number of visitors from Spain andGreece, as well as a significantly larger number from African nations. One of the most importantaspects of the fair is its role as a meeting place and this it does in all exhibition halls”, said Dr AndreasBuske of Zwiesel Kristallglas AG.I believe this positive result in Frankfurt bodes well for shows like the International Home &Housewares Show in Chicago which begins in just over a week.
Ambiente Visitor diversity
For the first time in the history of the Ambiente consumer-goods fair, more than 50 percent of visitorswere from outside the country of Germany.Ambiente is unique in that it isn’t limited to trade professionals; the general public may pay an entrancefee and explore the same products and exhibits as the buyers and retailers. While the bulk of the non-trade visitors are everyday people like you and me, this year legendary French actress CatherineDeneuve visited the show via an organized tour. Ms. Deneuve declared, “What fascinates me aboutAmbiente was the high quality of the exhibitors who embody creative variety in terms of design,refined dining, furnishing and decorations. It is good to see how talents from all over the world canmake their own presentations reflecting their cultures and differences. In this globalised age, bringingtogether so much inspiration at the same time and place is unique and exciting.”French actress Catherine Deneuve – photo courtesy Le CreusetThe tour, which was held as part of the Partner Country program under the motto ‘La France un art devivre’, took the world famous, award-winning actress to numerous renowned French companies, suchas Cristel, Ercuis-Raynaud, Garnier Thiebaut, Le Creuset, Porcelaines Philippe Deshoulieres and ValSaint Lambert.Said Detlef Braun, Member of the Executive Board of Messe Frankfurt Exhibition GmbH, “I was ableto rediscover Ambiente, with which I have been familiar for many years, through the eyes of CatherineDeneuve. Her interest in exquisite porcelain, traditional crystal and luxurious fragrances made this tour a genuine personal highlight and one of the most memorable events of Ambiente 2013.”

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