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A Management Project

A Management Project



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Published by nave736

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Published by: nave736 on Feb 20, 2009
Copyright:Attribution Non-commercial


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Strategic ManagementStrategic Management
 The Un-Corporational The Un-Corporationalwayway
A Management ProjectA Management Project
Defining Strategies:Defining Strategies:
The term strategy is derivedThe term strategy is derivedfrom the Greek word strategosfrom the Greek word strategoswhich means generalship- thewhich means generalship- theactual direction of military force.actual direction of military force.
It also means planning whichIt also means planning whichare long term in terms of are long term in terms of achieving predeterminedachieving predeterminedbusiness objectives.business objectives.
Need for Strategies:Need for Strategies:
Emergence of competitorsEmergence of competitors
New opportunities that areNew opportunities that areavailable or emerge in theavailable or emerge in theenvironment.environment.

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