COVER

Te Ofca Magae o Afate Smmt

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Jaso Caacas, CEO o Maao.com

.afatesmmt.com

Volume 1, Issue 1 | June 2008

GTd in AiliATEMARKETinG wiTh wEb 2.0TwiTTER GRAbSAiliATE ATTEnTiOnAiliATE MARKETERSGiVE bACKPROS & COnS O uTilizinGMulTiPlE nETwORKSARE YOu ThE nExT SuPERAiliATE blOGGER?

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Tae o Cotets

Front cover photo o Jason Calacanis (Mahalo.com) by Tris Hussey

AFFILIATE 101EDITORS NOTE

Mss Wrd & Sw Clls

, FeedFront Co-Editors-in-Chief

YOuAREwhAT YOuREAd

www.eedront.com • June 2008 •

logs, Tweets, newsletters,forums, and the like. Theyshape our paradigm of theindustry when we read them.“Affiliate marketing is bullshit.”You might have read that wasthe gist of the keynote fromJason Calacanis at AffiliateSummit 2008 West in Las Vegas.Many others heard it in person,or did they? The phrase was allover the Interwebs for the lastseveral months.And yes, that is how he openedhis talk. Then the crowd laughed,and he said, “That’s what you allexpect me to do… I’m not goingto do that.”Some folks heard the first line,got aggravated and tuned out.Others were so peeved that theyleft the room.Anyone who wasn’t there likelyheard the version that the wholekeynote was focused on skewer-ing us, affiliate marketers – andthat could not be farther fromthe truth.In fact, Jason called out affiliatesthat think in the short term andreflect poorly on the industry, andhe praised many as well. See andhear for yourself at AffiliateSum-mit.tv.After Affiliate Summit, Jason joined up with affiliate networksand started experimenting withaffiliate marketing on Mahalo.com.Jason opened affiliate marketer’seyes, and we did the same to him.Anyhow, thank you for taking thetime to read FeedFront, a maga-zine dedicated to bringing ideas,resources, and opinions fromInternet marketing innovatorsto you before your next projector venture.Get the insight on the front end,rather than feedback after you’veexecuted.This magazine is for the futurists;the next-gen marketers; the earlyadopters in affiliate marketing.

Rd. Tst. Lr. Sccd.

Like we were saying, you are whatyou read.

Volume 1, Issue 1 | June 2008

Sta

Co-Editors in Chief

Missy Ward, Shawn Collins

Co-Publishers

Missy Ward, Shawn Collins

Contributing Writers

Tim Carter, Shawn Collins,Peter Figueredo, Dan Gray,Sam Harrelson, Zac Johnson,Tom Kulzer, Brian Littleton,Dan Murray, Lisa Picarille,Missy Ward

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