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Service Management
Submitted To:Prof. Shalini Nath TripathiFaculty JIML (Marketing)Submitted by:Pankaj Pandey (cft07-094)Prateek Shrivastav (cft07-104)Rahul Tripathi (cft07-118)
 Jaipuria institute of management, lucknow
 
Portfolio Management Services
ortfolio Management Services (PMS) is an investment portfolio in stocks, fixed income, debt,cash, structured products and other individual securities, managed by a professional moneymanager that can potentially be tailored to meet specific investment objectives.
P
When you invest in PMS, you own individual securities unlike a mutual fund investor, who owns units of the entire fund. You have the freedom and flexibility to tailor your portfolio to address personal preferences and financial goals. Although portfolio managers may oversee hundreds of portfolios, your account may be unique.Investment Management Solutions in PMS can be provided in the following ways:
Discretionary
Non Discretionary
AdvisoryDiscretionary:
Under these services, the choice as well as the timings of the investment decisions restsolely with the Portfolio Manager.
Non Discretionary:
Under these services, the portfolio manager only suggests the investment ideas. Thechoice as well as the timings of the investment decisions rest solely with the Investor. However theexecution of trade is done by the portfolio manager.
Advisory:
Under these services, the portfolio manager only suggests the investment ideas. The choice aswell as the execution of the investment decisions rest solely with the Investor.In India majority of PMS providers offer Discretionary Services.
Who can offer PMS?
PMS can be offered only by entities having specific SEBI registration for rendering portfolio managementservices. Currently in India PMS is offered primarily by asset management companies (AMCs) and brokerage houses.
 
PMS Business in India
The PMS business in India, which was nonexistent till the beginning of the century has emerged stronglyas the income levels of Indians have been increasing at a fast pace. More changes can be expected in thesector with more global players entering the market through strategic tie-ups and SEBI being expected tointroduce some reforms in the sector.
Positioning of the PMS toward Customer
The Investment solutions provided by PMS cater to a niche segment of clients. The clients can beIndividuals or Institutions entities with high net worth.The offerings are usually ideal for investors:
who are looking to invest in asset classes like equity, fixed income, structured products etc
who desire personalized investment solutions
who desire long-term wealth creation
who appreciate a high level of service
Benefits of services provided by Portfolio Management Services
Professional Management -
The service provides professional management of portfolios withthe objective of delivering consistent long-term performance while controlling risk.
Continuous Monitoring -
It is important to recognise that portfolios need to be constantlymonitored and periodic changes made to optimise the results.
Risk Control -
A research team responsible for establishing the client's investment strategy and providing the PMS provider real time information to support it, backs any firm's portfoliomanagers.
Hassle Free Operation -
Portfolio Management Service provider gives the client a customizedservice. The company takes care of all the administrative aspects of the client's portfolio with a periodic reporting (usually daily) on the overall status of the portfolio and performance.
Flexibility -
The Portfolio Manager has fair amount of flexibility in terms of holding cash (can goup to 100% also depending on the market conditions). He can create a reasonable concentration in
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Hi Joyeeta Thanks for a worthy contribution.

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