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From Rohit Tiwari
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212 741 7672
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www.brandwizard.com
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BrandWizard
Technologies
Global Packaging Graphics
Streamlining and automating your organization’s global packaging graphics
Page 2
Table of Contents
Introduction
Executive Summary...................................................................................................................................Page 3 The Problems of Global Packaging Graphics.............................................................................Page 4 The BrandWizard Solution....................................................................................................................Page 6 The BrandWizard R.O.I...........................................................................................................................Page 8
BrandWizard in Action
Object-oriented Packaging Graphics..............................................................................................Page 9Loading a Master Template...............................................................................................................Page 10Localizing a Packaging Graphic.....................................................................................................Page 11Nutritional Facts Wizard.....................................................................................................................Page 13Batch Processing Changes...............................................................................................................Page 14Automatic Beauty Shots for E-Commerce................................................................................Page 15Automatic Product Coding................................................................................................................Page 16
Postscript
About BrandWizard Technologies.................................................................................................Page 17
Page 3
IntroductionExecutive Summary
Some of you are well aware of the significant time andcosts associated with global packaging graphics. Forothers, this may be a new area of responsibility. Eitherway, your organizations are spending too much time andmoney in implementing and managing your globalpackaging graphics. And, if you are like most companiesthat we meet with, you are not achieving the results that you desire in implementing a consistent brand messageon your packaging graphics. This white paper details a different process. As we willdemonstrate, your organization will save significant timeand money while improving the quality and consistencyof your packaging graphics.Our approach is innovative, but it is not new. Companieslike General Motors and Delphi Automotive Systemshave been using our software and achieving significantreturn on investment for years. Some of the newBrandWizard innovations that this paper details areideal for implementing and managing retail packagingon a global basis.In order to compete in the international marketplace, you must develop product packaging that is specializedfor the languages, laws, and customs of each individualmarket, while maintaining a unified and consistentglobal brand voice. The BrandWizard Packaging Systemwill enable you to do this quicker and more efficientlythan previously possible.
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| Category: | Uncategorized. |
| Rating: | (1 Rating) |
| Upload Date: | 06/27/2007 |
| Copyright: | Attribution Non-commercial |
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