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Tiger Countries B2C E-Commerce Report 2013 by yStats.com

Tiger Countries B2C E-Commerce Report 2013 by yStats.com

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Published by yStats.com
The “Tiger Countries B2C E-Commerce Report 2013” by yStats.com shows both the similarities among and the differences between the Internet and E-Commerce markets in the four Asian Tiger countries. Here, South Korea and Hong Kong experience high growth rates, especially in mobile online retail, while general B2C E-Commerce in Singapore continues to increase by mid to high range double-digit percentages. Only Taiwan is less developed regarding B2C E-Commerce, but a low double-digit percentage growth in online retail sales is forecasted here, too.
The “Tiger Countries B2C E-Commerce Report 2013” by yStats.com shows both the similarities among and the differences between the Internet and E-Commerce markets in the four Asian Tiger countries. Here, South Korea and Hong Kong experience high growth rates, especially in mobile online retail, while general B2C E-Commerce in Singapore continues to increase by mid to high range double-digit percentages. Only Taiwan is less developed regarding B2C E-Commerce, but a low double-digit percentage growth in online retail sales is forecasted here, too.

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Published by: yStats.com on Feb 27, 2013
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02/27/2013

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yStats.com GmbH & Co. KGBehringstr. 28a, 22765 HamburgGermany
info@ystats.com • www.ystats.com
Phone: +49 (0) 40 - 39 90 68 50Fax: +49 (0) 40 - 39 90 68 51
 
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tiger countrieS b2c e-commercereport 2013
pla Da
: February 2013
A ySas.
yStats.com provides secondary market research.Market reports by yStats.com inform top managers about recent market trends and assist with strategic company decisions.yStats.com has been committed to researching up-to-date, objective and demand-based data on markets and competitors fromvarious industries since 2005.In addition to reports on markets and competitors, yStats.com also carries out client-specic research.Clients include leading global enterprises from various industries including B2C E-Commerce, electronic payment systems, mailorder and direct marketing, logistics as well as banking and consulting.
 
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Phone: +49 (0) 40 - 39 90 68 50Fax: +49 (0) 40 - 39 90 68 51info@ystats.com
www.ystats.com
2- -
t cs b2c e-c r 2013
gal ifa
ol ral  h t cs Sh Ka, H K, ad Sa xads
This report shows both the similarities among and the differences between the Internet and E-Com
-
merce markets in the four Asian Tiger countries. Here, South Korea and Hong Kong experience highgrowth rates, especially in mobile online retail, while general B2C E-Commerce in Singapore continu
-
es to increase by mid to high range double-digit percentages. Only Taiwan is less developed regarding B2CE-Commerce, but a low double-digit percentage growth in online retail sales is forecasted here, too.
Smartphones for the rst Time used more often than Notebooks to shop Online in South Korea
After double-digit growth rates in recent years, B2C E-Commerce sales in South Korea reached more than 10 billionEUR. Furthermore, more online purchases were conducted using smartphones than using notebooks in South Ko
-
rea. Besides Mobile Commerce, Social Commerce was also a growing trend in South Korean online retail. Generally,especially much money was spent online in the second quarter of 2012, buying travel arrangements and reservationsas well as clothing and fashion-related goods. Leading companies and websites in South Korean B2C E-Commerce withregard to the number of unique visitors in 2012 were Gmarket, 11st, Shopping.Naver, Interpark, and Cjmall, all of which are mass merchants.
m-c ad g Sh a tds  b2c e-c  H K
In 2012, more than half of all Internet users in Hong Kong conducted online purchases, with women shopping onlinemore often than men. M-Commerce sales in Hong Kong are expected to increase notably more between 2011 and2015 than general B2C E-Commerce sales. Average mobile expenditure per online shopper in Hong Kong reachednearly 600 EUR in mid-2012, constituting an increase of more than 40 percent compared to the previous year. BesidesM-Commerce, group shopping is a major trend in online retail in Hong Kong. Within only two years, approximately70 daily deal websites were launched there. Attracted by the upward trend of B2C E-Commerce, US fashion retailerAmerican Apparel launched an online shop in Hong Kong in 2012.
tavl ad ea tks fd pd cas f i Shs  Sa
According to forecasts, B2C E-Commerce sales in Singapore will increase by almost 50 percent between 2011 and2015. In relation to this as well as based on the growing number of online orders, pick up stations are planned to beset up in Singapore starting in 2013. Travel reservations and entertainment tickets, followed by computer and gamesoftware as well as apparel, accessories, shoes and jewelry were the product categories to be purchased online mostoften by Internet shoppers in Singapore in February 2012. Mobile online retail plays an increasingly large role inSingapore, as well. The share of mobile online orders on total online orders increased to almost a quarter in the lastfew years.
gw n f i uss  tawa ds xs pls wh h i
The number of Internet users in Taiwan rises continuously, but more than half of them experienced problems withunstable connections and poor Internet quality in 2012. Slow download and upload speeds represented furtherdifculties during Internet usage in Taiwan. The number of mobile Internet users is on the rise as well, but it is usedby less than 10 percent of users to conduct mobile online purchases. However, total online retail sales in Taiwan areprojected to increase by a small double-digit percentage gure annually between 2012 and 2015. Among the leadingplayers in Taiwanese B2C E-Commerce are Yahoo! Shopping, Books.com.tw and PCHome Shopping.The report “Tiger Countries B2C E-Commerce Report 2013” by Hamburg-based secondary market researchcompany yStats.com presents the current situation of the B2C E-Commerce markets in the four Tiger countriesSouth Korea, Hong Kong, Singapore, and Taiwan. Besides trends, the report also contains sales, the share of B2CE-Commerce on total retail sales, product categories, Internet users and Internet shoppers as well as information aboutleading competitors.
 
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pd Dals
Language: Englis
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Format: PDF & Power PointNumber of Pages/Charts: 95Covered Countries: South Korea, Hong Kong, Singapore,Taiwan
ps
Single User License: 2,450 (excl. VAT)Site License: 4,900 (excl. VAT)Global Site License: 7,350 (excl. VAT)
 
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2.4. proDuctS
E-Commerce Sales in South Korea,by Product Category, in KRW billion and in %,
2010 & 2011
E-Commerce Sales in South Korea,by Product Category, in KRW billion and in %,
Q2 2011, Q1 2012 & Q2 2012
Purchased Social Commerce Product Categories inSouth Korea, in % of Social Commerce Users, 2011
2.3. SHAreS
Share of B2C E-Commerce Sales in South Korea onGlobal B2C E-Commerce Sales, in %, 2010-2016f Share of B2C E-Commerce Sales on total RetailSales in South Korea, in %, 2008-2011
1. mAnAgement SummArY2.1. trenDS
Breakdown of B2C E-Commerce Sales inAsia-Pacic, by Country, including South Korea,in %, 2010 & 2016f Internet Usage and B2C E-Commerce Trends inSouth Korea, 2011/2012Internet Activities in South Korea,in % of Internet Users, 2011Online Shopping in South Korea, by Device,in % of Online Shoppers, 2011B2C E-Commerce Delivery Trends in South Korea,2012 and used Delivery Services forB2C E-Commerce Orders, in %,
Q1 2011, Q2 2011, Q1 2012 & Q2 2012
Average B2C E-Commerce Spending per InternetUser, compared to Australia and India, in USD,
2008-2012f 
Average B2C E-Commerce Spending per InternetUser in South Korea, in USD, 2008-2012f Online Gambling and Betting Market Trends in
South Korea, 2012
Online Gaming Market in South Korea,in KRW trillion, 2008 & 2012f Mobile Gaming Market in South Korea,in KRW billion, 2011f & 2015f Payment Methods in B2C E-Commerce inSouth Korea, in %, Q2 2010, Q1 2011 & Q2 2011Online Payment News about Won Corporation inSouth Korea, July 2012
2. SoutH KoreA2.2. SALeS
B2C E-Commerce Sales in South Korea,in KRW trillion, 2008-2011
2. SoutH KoreA (.)2.5. uSerS / SHopperS
Internet Users in South Korea,in millions and in % of Country Population,
2000-2010
Breakdown of Internet Users in South Korea,by Gender, in %, 2011 andInternet User Penetration, by Gender, in %,
2010 & 2011
Breakdown of Internet Users in South Korea,by Age Group, in %, 2011 andInternet User Penetration, by Age Group, in %,
2010 & 2011
Broadband Subscribers in South Korea, in millions,
2007-2012f 
Broadband Subscribers per 100 Inhabitants inSouth Korea compared to Germany, USA and theOECD Average, 2006-2011Broadband Subscribers in South Korea,by Access Technology,compared to the OECD Average in %, 2011Social Commerce Penetration in South Korea,by Age Group, in % of Internet Users, 2011Online Shoppers in South Korea,by Gender and Age, in % of Internet Users, 2011
Phone: +49 (0) 40 - 39 90 68 50Fax: +49 (0) 40 - 39 90 68 51info@ystats.com
www.ystats.com
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t cs b2c e-c r 2013
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