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Masthead typography

By Francesca, Nathan and Demi

These are the 3 ideas for the font of our deodorant name. We will show them in our focus group to decide which is the best.

We chose this as an idea because the font style is different and funky which reflects the target audience as they are young and stylish.

This is a possible typography that we could use for our deodorant. It is simple and easy to read meaning it will attract the target audience as it wont be difficult to read making it recognisable.

We also chose this font style because it reflects the name of the product. The effect on the writing gives the illusion that it is moving which reflects with the name Touch n Go because it is a fast and quick product to use.

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