What is Let’s Move! Cities, Townsand Counties?
Let’s Move! Cities, Towns and Counties is a part ofMichelle Obama’s national Let’s Move! initiativeto combat obesity in children. LMCTC encourag-es collaboration among various U.S. governmentdepartments, elected officials, non-profits andprivate foundations to bring about change at thegrassroots level.To date, 205 local elected leaders have joinedthe program.
How does it work?
The program was initially launched in 2010 asLet’s Move! Cities and Towns and focused oncreating awareness and gathering support from
local leaders. It was re-launched in July 2012 witha new framework, specific goals, guidelines formeasuring progress, and the inclusion of Coun-ties.Leaders can sign up for the program online andmust commit to meeting five goals that promotehealthy eating in and out of schools, and creationof play spaces.Rachel White, a reader of the Chicago Sun-Times,commented:
“I think what gives this program its great proten-tial (sic) is that it take (sic) a holistic approach. Inother words, it just doesn’t focus on school lunches,although school lunches are a huge problem.”
The National League of Cities spearheads theinitiative and offers local leaders resources suchas an LMCTC toolkit, monthly seminars andaccess to technical partners and philanthropistsat national conferences. Innovation and problemsolving occurs at the local level.As Michelle Obama said:
“What we know we need to do is give parents, com-munities and families the tools and informationthey need to make choices that are right for them. And there’s no one size fits all solution.”