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Table Of Contents

Introduction 9
Meet the Creative Collective 17
CHAPTER 1: IDENTIFY YOUR DREAM BUSINESS 26
What Form Does Your Dream Business Take? X
What Direction(s) Will Your Dream Business Take?
A Business Takes Work, and Plenty of It X
Take Yourself on a Creative Retreat
Calculating Success One Step at a Time
Part 2: Planning for Success
CHAPTER 8: TYPES OF BUSINESS MODELS 114
The Off-Site Bottom Line
What Is a Business Plan, and Why Do You Need One? X Business Plan Basics
Managing Time Is Easier Than You Think
CHAPTER 11: THE NUTS AND BOLTS OF BUSINESS PLANS 155
Business Plan Checklists
CHAPTER 20: PROFESSIONAL SUPPORT AND WHERE TO FIND IT 246
Accountants and Lawyers and Agents, Oh My!
meet the CreaTive Collective
Part 1: Mapping Your Dream
Chapter 1: Identify Your Dream Business
What form Does Your Dream Business Take?
What DireCtion(s) Will Your Dream Business Take?
Chapter 2: Dream Business Fundamentala
Do You Have a HobbY or a Business?
onward anD UPward
Chapter 3: Working for Your Vision
a Business Takes Work, anD PlenTy of it
Visualize Your Perfect WorkDay
Why are you in business? Do you
Chapter 4: TLC
Just SaY no!
Who CareS? You Do!
family matters
Take YourSelf on a CreaTive retreat
Chapter 5: Goals and Intentions
keep YourSelf HoneSt
Determine Goals
GoalS verSus intentions
make reasonable GoalS
keep Track of Your GoalS anD intentions
Chapter 6: Benchmarks
measUring Your Success
What Does Success look like?
CalcUlating Success one Step at a Time
Chapter 7: Get Some Help!
SaY it loud anD SaY it ProuD: HelP!
mentors: Your Business GuruS
personal board of directors
BuIlD a Brain Trust
Chapter 8: Types of Business Models
Business model Defined
running Your Business from Home
renting a Storefront anD keeping Shop HourS
The off-Site Bottom line
What is a Business Plan, and WhY Do You neeD one?
Business Plan BasiCs
Chapter 10: Do You Manage Your Time, or Does Your Time Manage You?
Time manaGement
keep Your To-Do list in Check
manaGing Time is easier Than You Think
Chapter 11: The Nuts and Bolts of Business Plans
Getting StarTed
execUtive Summary
Who exacTly are You, anywaY?
Business Plan Checklists
Chapter 12: Know Your Marketplace (or Marketing!)
know Your inDuStry
Target markeT, SaY WhaT?
Chapter 13: Putting it all Together: Your Marketing Plan
Taking Stock
marketing throUgh advertising
marketing throUgh the media
Chapter 14: What Do You Make? How Do You Make It?: Having a Production
reaDY, Set, ProdUce!
licensing
TheY’re Just numbers
numbers ’r’ Us
numbers nomenclatUre
Chapter 16: Budgets and Budgeting
firsT of all, What exacTly is a BudgeT?
montHly BuDget
Chapter 17: Profit and Loss
p&l overView
DetaileD p&l bY Department
Chapter 18: Money and How to Get Some
Bank loans
GranTs
angel inveStors
CrowD-funding
family anD frIends
financing witH Personal Credit CardS
finding a WaY
Chapter 19: Making it all Legit
What kind of Business are You?
GoInG into Business wiTh a loveD one
TaxeS
PaYroll
insurance
Chapter 20: Professional Support and Where to Find It
accoUntanTs anD lawyers and agentS, oh my!
P. 1
Grow Your Handmade Business; How to Envision, Develop, and Sustain a Successful Creative Business

Grow Your Handmade Business; How to Envision, Develop, and Sustain a Successful Creative Business

Ratings: (0)|Views: 11,686|Likes:
Published by Workman Publishing
Are you ready to make a living from your craft? Applying her trademark "you-can-do-it" coaching style to the nuts and bolts of business planning, Kari Chapin covers all of the issues involved in turning your creative hobby into a successful business--from mapping out a business plan to expanding production and distribution, finding funding, and addressing legal matters. With this definitive guide, you'll discover how to grow your business beyond the dining room table and finally quit your day job.
Are you ready to make a living from your craft? Applying her trademark "you-can-do-it" coaching style to the nuts and bolts of business planning, Kari Chapin covers all of the issues involved in turning your creative hobby into a successful business--from mapping out a business plan to expanding production and distribution, finding funding, and addressing legal matters. With this definitive guide, you'll discover how to grow your business beyond the dining room table and finally quit your day job.

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Publish date: Jul 4, 2012
Added to Scribd: Mar 12, 2013
Copyright:Traditional Copyright: All rights reservedISBN:9781603428767
List Price: $16.95

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04/20/2014

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9781603428767

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