Strategic Management for Chartered Accountants
“Environment factors of constraints are largely if not totally external and beyond the control of individual industrial enterprises and their arrangements. These are essentially the ‘givers’ withinwhich firms and their managements must operate in a specific country and they vary, often greatlyfrom country to country”.
Barry M. Richman and Melvyn CopenBarry M. Richman and Melvyn CopenBarry M. Richman and Melvyn CopenBarry M. Richman and Melvyn CopenBarry M. Richman and Melvyn Copen
“ The environment includes outside the firm which can lead to opportunities for or threats to thefirm. Although, there are many factors, the most important of the sectors are socio – economic,technical, supplier, competitors, and government”.Glueck and Jauch“Analysis is the critical starting point of strategic thinking”
Kenichi OhmaeKenichi OhmaeKenichi OhmaeKenichi OhmaeKenichi Ohmae
“It is not the strongest of the species that survive, nor the most intelligent, but the one mostresponsive to change”.
Charles DarwinCharles DarwinCharles DarwinCharles DarwinCharles Darwin
“Strategy is a deliberate search for a plan of action that will develop a business’s competitiveadvantage and compound it”.
Bruce DBruce DBruce DBruce DBruce D. Henderson. Henderson. Henderson. Henderson. Henderson
“Awareness of the environment is not special project to be undertaken only when warning of change becomes deafening”.
Clifton Garvin, Kenneth R. AndrewsClifton Garvin, Kenneth R. AndrewsClifton Garvin, Kenneth R. AndrewsClifton Garvin, Kenneth R. AndrewsClifton Garvin, Kenneth R. Andrews
1.1 INTRODUCTION1.1 INTRODUCTION1.1 INTRODUCTION1.1 INTRODUCTION1.1 INTRODUCTION
The concept of strategy has been borrowed from the military and adapted for use inbusiness. This book has reviews of strategy formulation, implementation, controlling and monitoring strategic events, which have to suggest that adopting the concept iseasy to business and industry. In business, as in the military, strategy bridges the gapbetween policy and tactics. Together, strategy and tactics bridge the gap between endsand means. Also this book
reviews various issue like business environment andcomponents of business environment, competitive environment, Porter’s five forcesmodel, business policy and strategic management, major tasks in strategicmanagement, vision and mission and objectives of the strategic enterprise, strategicanalysis in terms of swot analysis, tows matrix, portfolio analysis, strategic planning,marketing, financial production, logistics, research and development and humanresources strategy formulation, implementation and control and achieved the strategicedge for the purpose of clarifying the concept and placing it in this context.In this chapter, we shall discuss about the business, major objectives of businesslike survival, stability, growth, efficiency and profitability, environmental influenceto business, environment analysis, characteristics of business environment,components of business environment, to know the relationship between theorganisation and its environment, the micro and macro environment and its