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innovation module

innovation module

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Published by shukla_ankit
the process of turning opportunity into new ideas and of putting these into widely used practice” (Tidd & Bessant, 2009)
“the management of all the activities involved in the process of idea generation, technology development, manufacturing and marketing of a new (or improved) product[/service]” (Trott, 2008)
“not just the conception of a new idea, nor the invention of a new device, nor the development of a new market. The process is all these things acting in an integrated fashion” (Myers & Marquis, 1969)
the process of turning opportunity into new ideas and of putting these into widely used practice” (Tidd & Bessant, 2009)
“the management of all the activities involved in the process of idea generation, technology development, manufacturing and marketing of a new (or improved) product[/service]” (Trott, 2008)
“not just the conception of a new idea, nor the invention of a new device, nor the development of a new market. The process is all these things acting in an integrated fashion” (Myers & Marquis, 1969)

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Categories:Types, Business/Law
Published by: shukla_ankit on Mar 16, 2013
Copyright:Attribution Non-commercial

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03/16/2013

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