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The Ultimate Guide to Setting Up a Profitable Website for Small Businesses

The Ultimate Guide to Setting Up a Profitable Website for Small Businesses

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Published by swissjohn
A guide for small businesses to setting up and marketing a small business, plus a few 'out of box' ideas on how to market the business.
Sections on ecommerce, keyword research, choosing a domain name and search engine optimisation to gain higher search engine rankings (SEO).
A guide for small businesses to setting up and marketing a small business, plus a few 'out of box' ideas on how to market the business.
Sections on ecommerce, keyword research, choosing a domain name and search engine optimisation to gain higher search engine rankings (SEO).

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Published by: swissjohn on Mar 08, 2009
Copyright:Attribution Non-commercial

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05/10/2014

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The Ultimate Guide to Building a Profitable Website for Small BusinessesJohn Pawlett www.SmallBusiness101.co.uk 1
 
The Ultimate Guide to Building a Profitable Website for Small BusinessesJohn Pawlett www.SmallBusiness101.co.uk 2
Contents
Disclaimer and / or Legal Notice................................................................................3Before we get Started..................................................................................................3John Pawlett................................................................................................................4Introduction.................................................................................................................5The Eternal Problem...................................................................................................7How to Get More Money............................................................................................8Building your Website..............................................................................................12Keyword Research....................................................................................................12Competition Analysis................................................................................................14Choosing the Right Domain Name...........................................................................15Setting up your Web Hosting....................................................................................17Setting up your Website............................................................................................18Adding Content.........................................................................................................21Monetization.............................................................................................................22Driving Traffic..........................................................................................................23My Top Free Traffic Generating Methods................................................................24Tying it all Together.................................................................................................25Resources..................................................................................................................26Discover Your Passion..............................................................................................28What is a niche market?............................................................................................28So how do you find your niche?...............................................................................28Is your Niche Profitable?..........................................................................................29A Glossary of Terms.................................................................................................31
 
The Ultimate Guide to Building a Profitable Website for Small BusinessesJohn Pawlett www.SmallBusiness101.co.uk 3
Disclaimer and / or Legal Notice
The information presented in this eBook represents the views of the publisher as of thedate of publication. The publisher reserves the right to alter and update their opinionsbased on new conditions.This eBook is for informational purposes only. The author and the publisher do notaccept any responsibilities for any liabilities resulting from the use of this information.While every attempt has been made to verify the information provided here, the authorand the publisher cannot assume any responsibility for errors, inaccuracies or omissions.Any similarities with people or facts are unintentional. No part of this eBook may bereproduced or transmitted in any form, electronic, or mechanical, includingphotocopying, recording, or by any informational storage or retrieval system with outexpressed written, dated and signed permission from the publisher.
Before we get Started
There are a few things you need to do before we get started that will make your life a loteasier and I’m all for that!This course is written in English, I would love to say the Queens English (Queens, UnitedKingdom not Queens New York!) but it’s kind of my own unique version.So there are no speling mistakes in here or grammatical, errors you just think you mighthave found some!Sometimes I will ask you to do something but I won’t give you an explanation as to why,that’s just me, I am a big picture person (you have no idea how hard it was for me to getdetailed enough to write this course
) if you really need more detail drop me an emailand ask the question.Please read through this guide first, then when you have made the decision to startbuilding your own sites you can start at the resource section and open all of the accountsyou will need that are mentioned in the resource section.

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