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Sales@eBillme.com | Toll-Free: 1.866.365.6632 | www.eBillme.com | 2207 Concord Pike #510, Wilmington, DE, USA 19803-2908© Copyright 2008. eBillme
 TM
is a trademark of MODASolutions Corporations.
Case Study:
 Tool King
MODASOLUTIONS
Tool King Increases AOV, Captures New Customers and SavesMoney with eBillme™
In 1978,
 Tool King
began as a small retail store in Denver, Colorado. Initially oering hammers and powertools to cratsmen and do-it-yourselers, their demand grew and in 1983 they began gaining nationalexposure. Recognized as an Inc 500 Company or three consecutive years, they went on to open six storesin Colorado and three in Wisconsin, fnally launching ToolKing.com in 2001. As online shopping grew, theycombined all o their retail stores into one 10,000 square-oot superstore based in Lakewood, Colorado. ToolKing.com became a ulfllment and distribution system based on a single warehouse and a network o drop shippers. Recognized by Internet Retailer as Top 50 Best o the Web, and a Top 500 Retailer, ToolKing.comhas truly set its mark in the world o e-commerce. The same year ToolKing.com became recognized as a top 500 retailer, they introduced
eBillme
 TM
as apayment solution on their site. By understanding the need to capture a new audience o customers andkeep up with the growing alternative payment trend, they saw a strong adoption rate early on. Don Cohen,Managing Partner or Tool King says, “eBillme has been a great business driver or our site. It allows us toprovide our shoppers with a more secure way to buy and our average order value continues be higher oneBillme transactions.” ToolKing.com has proven to be a retailer that prides itsel on staying inline with industry trends. With thelaunch o a brand-new e-store in 2007, eBillme continues to be a strong part o their business model. “In ourindustry we see a lot o orders rom small businesses that oten don’t have company credit cards and haveless sophisticated approval processes in place. eBillme provides a way or these customers to purchase withno credit limits or need or a personal credit card.” says Don. From a small business perspective, eBillmealso provides control over purchases by giving managers control over the purchasing processes with easy
integration
toaccounting sotware.Ali Mughal, CIO at ToolKing.com comments that, “eBillme is the only online payment solution that doesnot require our customers to share their personal or fnancial inormation. It is a very appealing paymentoption that customers responded to immediately. We continue to see a direct increase to our
AOV andnew customer acquisition.
” He also noted, “The Tool King team was impressed at how quickly consumersadopted the eBillme payment option.”With cost savings o 60%, eBillme has allowed Tool King to quickly and eectively deliver a payment optionthat provides the highest level o protection and security to their customers. “eBillme is a great ft or us.From the ease o implementation, the impact it has had on costs, and the strong adoption rate, it continuesto be a solution that grows with us,” said Ali.
eBillme customer since January 2006.
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