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DATA WAREHOUSING: A TOOL FOR BUILDING RETAIL BANKING BRANDS

 
 
 
 
 
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Data warehousing is an emerging technique of data base management which can act as a strategic differentiator for data intensive sectors like retail banking. The paper starts with briefly explaining the concept of data warehousing and points out the areas in retail banking which can be most benefited from data warehousing. The paper also proposes data warehouse architecture to support retail banking activity. Finally critical issues related to management of the data warehouse which will affect the usefulness and functioning of the bank has been discussed. The paper is concluded with a futuristic outlook of data warehousing.

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03/09/2009

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