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Annual Report & Accounts 2006
 
WPP ANNUAL REPORT 2006
Contents
What we think
The Advertising & Marketing Services Industry:
China and the internet by Sir Martin Sorrell 72
In Praise of Interior Decorators
(Or at Least Some of Them)by Jeremy Bullmore 95
Who runs WPP
Board of Directors 98Senior officers and advisors to the Board 101
How we behave
Directors’ report
Review of the Company’s governanceand the Nomination Committee 103Review of the Audit Committee 105Review of the Compensation Committee 106The Board of Directors 107 Committee meetings 107 Share owner relations 108Internal control 108Sarbanes-Oxley s404 109Going concern 109Responsibilities in respect of the preparationof financial statements 110Substantial share ownership 110Election of directors 110Profits and dividends 110Parent company charitable donations 110Group activities 111Share capital 111Authority for purchase of own shares 111Supplier payment policy 111Auditors 111
Corporate responsibility
Business impact 112Significant issues 112How we manage corporate responsibility riskand opportunity 112Corporate responsibility goals 112Progress in 2006 113The impact of our work 113Marketing ethics 113WPP as an employer 114Environment 115WPP’s carbon footprint 116Supply chain 116Social investment 117 Pro bono work 117 
The fast read
About WPP 2A six-minute read 3
Who we are
Our companies and associates 10
Why we exist
Why we exist 12Our mission 13
How we’re doing
Financial summary 15Letter to share owners 18Reports from our operating brands 27
Ogilvy & Mather Worldwide 28 JWT 33Young & Rubicam Brands 35Grey Global Group 42The Voluntarily United Group of Creative Agencies 45BatesAsia 141 46GroupM 47 MediaCom 49Mediaedge:cia 51MindShare 52The Kantar Group 54Public Relations & Public Affairs: overview 59Hill & Knowlton 60Burson-Marsteller 38Ogilvy Public Relations Worldwide 30Cohn & Wolfe 61GCI Group 62B to D Group 63Enterprise IG 64Fitch 66CommonHealth 67 Sudler & Hennessey 40Ogilvy Healthworld 31Grey Healthcare 44Specialist Communications 69
 
WPP ANNUAL REPORT 2006
How we’re rewarded
Compensation Committee reporton behalf of the Board
Introduction 1192006 highlights 119Remit of the Compensation Committee 119Composition of the Compensation Committee 120Advisors to Compensation Committee 120Principles of remuneration 120Performance 121Alignment to share owner interests 121WPP Share Incentive Scheme dilution 121Key elements of short- and long-term remuneration 122Policy on directors’ service contracts,notice periods and termination payments 123Performance graph 123Elements of remuneration 123Retirement benefits 125
Directors’ remuneration 126Directors’ interests 127
Operating & financial review
Competitive performance 131Geographic performance 132Sector performance 133Review of operations 135
Group financial performance 135Operating margins 136Like-for-like performance 136Headcount 136Acquisitions and start-ups 136Parent company initiatives 137 Treasury activities 137 Cash flow and balance sheet 138Pensions funding 139Future prospects 139
Our 2006 financial statements
Accounting policies 143Consolidated income statement 149Consolidated cash flow statement 150Consolidated statement of recognisedincome and expense 151Consolidated balance sheet 152Notes to the consolidated financial statements 153Company balance sheet 173Notes to the Company balance sheet 174Reconciliation to US Accounting Principles 175Notes to the Reconciliation to US AccountingPrinciples 176Independent auditors’ report 179Five-year summary 181Financial glossary 182
About share ownership
Information for share owners
Share owners’ register 185Analysis of shareholdings at 31 December 2006 185Dividends 186American Depositary Receipts (ADRs) 186Financial calendar 187 Share price 187 Access numbers/Ticker symbols 187 Online information 187 Registrar and transfer office 187 American Depositary Receipts (ADRs) office 187 WPP registered office 187 Tax information 187 
Where to find us
Contact points 188
WPP offices 188Investor relations 188Media relations 188
Group information 188
Current and historical financial information, includingtrading statements, news releases and presentationsare available online at www.wpp.com You can sign up to receive WPP news by e-mailat www.wpp.com/ewire
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