Press Contact
:Rebecca MacQuarrieEveryScape781-250-4763Rebecca@everyscape.com
The Carneros Inn Increases Online Bookings and AverageDaily Rate with EveryScape WebScape Technology
WALTHAM, Mass. (March 19, 2009)
– Today, EveryScape, creator of “The RealWorld Online,” announced that they helped The Carneros Inn in Napa Valley, CAincrease online bookings by 43% and Average Daily Rate by 23% with theirinnovative WebScape technology. This WebScape, a fully navigable and interactive3D replica of The Carneros Inn, allows website visitors to virtually walk around theproperty as though they were there themselves.“We realized that to get ahead of our competitors and increase bookings we had tostep up our strategy online,” said Brian Gipson, former Director of Sales andMarketing at The Carneros Inn. “As soon as we saw a demo from EveryScape weknew a visual experience was exactly what we were looking for. Now guests canexperience the true feel of the entire resort with one click of their mouse and fromthe comfort of their home.”WebScapes allow prospective travelers to experience a destination or property priorto booking a trip, giving them the confidence to book online. WebScapes have beenshown toincrease online bookings,boost group salesand evenempower meeting
plannersto be better advocates for participating properties.Further details of the results driven by WebScapes can be found in a white paper on The Carneros Inn.
EveryScape, Inc. is creating The Real World Online through a visual and interactiveplatform for local search that creates a virtual experience of all metropolitan,suburban and rural areas. EveryScape will ultimately let users share their storiesand opinions about real-life daily experiences against a backdrop ranging fromstreets and cities, communities, restaurants, schools, real estate and the like.Leveraging its patented HyperMedia Technology Platform™, EveryScape is using asimple, highly scalable approach that allows the company to tap into localcommunities and users in building out the online world. EveryScape isheadquartered in Waltham, Mass. and is venture backed by Dace Ventures, Draper
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