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IAB Europe Research Showcase
March 09HervéLe Jouan
 
 ©2008 comScore, Inc.
Agenda
3 month average ending June 2008
comScore M:Metrics
Market Size and key measures
What drives consumption?
Mobile as an advertising platform
Summary
 
 ©2008 comScore, Inc.
•Corporate headquarters: Reston, USA 
Offices in London, Paris, Dusseldorf, Madrid, Tokyo, NYC, Chicago,San Francisco, Seattle, Toronto
• Year founded:
1999
; Media Metrix founded
1995
•Employees:
550
•Successful IPO (
NASDAQ: SCOR 
) –June 26, 2007•Bought M;Metrics in
May 2008
•Number of clients:
1000+
•Company-wide renewal rate well over
90%
•
700
Servers +
1000
TB of Storage•
2 million
panelists WW –
171
countries tracked
 –37
countries reported•Number of Domains coded in Dictionary
591,770
•Number of Internet PC and Mobile Usages Measured ---6 –Audience, Search,  Advertising, Video, Applications , Widgets,
comScore, Inc: Our story in numbers
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