Professional Documents
Culture Documents
Stats Report
Date: 04/08/2013
Analysis of the session 'Social Media Marketing World 2013' created with Tweet Category
OVERVIEW
Statistics
1.489
Retweets
463
Replies Pictures
users
Tweets Check-ins
445 65
448 96
17.222.056 Impressions
Potential impact
3,2
% 37 32 19 7 4
RT 112 28 90 11 0
3.889.951 Users
Potential reach
8.402
Charts
num. tweets
_McLaughlin
tweets
40
39792
kyleplacy
21
followers
tweets
35
29306
0
00:00 6 apr
0
02:40
0
05:20
0
08:00
0
10:40
0
13:20 16:00 18:40
91
followers
21:20
00:00 7 apr
time
doverbEy
tweets followers
34
num. users
6775
63
40 29 24 14 31 27 16 25 15 17
42
29
4
>10000
jeffbrittain
tweets followers
33
1198
0-50
50-100
100-150
150-200
200-250
250-300
300-400
400-500
500-750
750-1000
1000-1500
1500-5000 5000-10000
num. followers
5 6
Ben_CaFCP
tweets followers
32
449
TheMikeEllis
tweets followers
>5 5 4 3 2 1 24 22 37
62
31
4199
67 251
num. users
KinetekMedia
tweets followers
24
8074
Analysis of the session 'Social Media Marketing World 2013' created with Tweet Category
CATEGORIES
Ranking of Categories. Top categories with the highest number of: Potential Reach Replies Text Tweets Links Potential Impact Replies Text Tweets Links Users Text Tweets Links Replies Number of tweets Replies Text Tweets Links Retweets Text Tweets Links Replies
4 5
Pictures Check-ins
4 5
Pictures Check-ins
4 5
Pictures Check-ins
4 5
Pictures Check-ins
4 5
Pictures -
Charts Impressions per category Tweets per category Users per category
Categories Category Text Tweets Replies Links Pictures Check-ins Total tweets 557 476 284 107 65 % 37 32 19 7 4 Original Tweets 445 448 194 96 65 RT 112 28 90 11 0 Users 298 156 177 73 38 Impressions 6.412.042 7.225.837 2.308.324 652.376 623.476 Potential Reach 2.943.103 1.489.979 1.238.513 348.971 423.081 Tweets/ User 1,9 3,1 1,6 1,5 1,7 Followers/ User 9.876 9.551 6.997 4.780 11.133
Analysis of the session 'Social Media Marketing World 2013' created with Tweet Category
USERS
Statistics
463
Number of users Top 5 users Most active users
_McLaughlin
115,8
Number of users per category
3,2
Number of tweets per user
37.197
Number of impressions per user
40
tweets kyleplacy MariSmith
603.197
followers
2.505.906
impressions _McLaughlin
35
tweets doverbEy
191.573
followers ramitnarang
1.591.680
impressions MariSmith
34
tweets
175.219
followers
1.532.584
impressions
4 5
jeffbrittain
33
tweets Ben_CaFCP
4 5
Lennar
151.968
followers kimgarst
4 5
DaveKerpen
1.069.989
impressions kyleplacy
32
tweets
139.217
followers
1.025.710
impressions
Retwitters
_McLaughlin
5
num. categories Ben_CaFCP gabrielmurillo
33
num. of RTs doverbEy
32
original tweets
5
num. categories DowntownRob kyleplacy
8
num. of RTs TheMikeEllis
30
original tweets
5
num. categories
8
num. of RTs
29
original tweets
4 5
Charts
JasonMillerCA
5
num. categories KinetekMedia
4 5
jeffbrittain
7
num. of RTs KinetekMedia
4 5
kyleplacy
27
original tweets jeffbrittain
5
num. categories
5
num. of RTs
26
original tweets
8402
Followers per user
133 92 70 73 71
23 1
influence level
Very low 0 to 10 followers Low 10 to 50 followers Medium-low 50 to 200 followers Medium 200 to 500 followers Medium-high High 500 to 1000 1000 to 5000 followers followers Very high >5000 followers
Analysis of the session 'Social Media Marketing World 2013' created with Tweet Category
HIGHLIGHTED TWEETS
MARKETiNG Rx @MarketingRxCa
23:57 - 07 Apr 13
18:29 - 07 Apr 13
Wow. I was greeted at the airport by a friendly #SMMW13 volunteer who knew name. Now in a limo to hotel. Nice touch @mike_stelzner :)
16:52 - 07 Apr 13
16:15 - 07 Apr 13
Ready to enjoy Social Media Marketing World at San Diego, CA. #smmw13 #SMMW
So impressed with the high level of service @marrittmarquis in #sandiego for #smmw13
06:07 - 07 Apr 13
17:34 - 07 Apr 13
Cat.: Replies
@themikeellis can't wait to see the flow of #socialmedia ideas in the #SMMW13 tweet stream today :)
23:43 - 07 Apr 13
Cat.: Pictures
23:13 - 07 Apr 13
Cat.: Pictures
In the bar at @MarriottMarina I spy #socialmedia giants @jaybaer and @mitchjoel http://t.co/7Iu1bwWoKZ #SanDiego #smmw13
21:56 - 07 Apr 13
Cat.: Pictures
20:32 - 07 Apr 13
Cat.: Pictures
Analysis of the session 'Social Media Marketing World 2013' created with Tweet Category