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LINZ Customer
Service
Strategy

2004
May
Contents
Contents........................................................................................................................ 2
Introduction.................................................................................................................. 3

Purpose....................................................................................................................... 3 Outcomes................................................................................................................... 3 Challenges.................................................................................................................. 3

LINZ Customer Environment.................................................................................... 5 Principles for LINZ Customer Service...................................................................... 6 Goals and Strategies.................................................................................................... 8

Goal 1. Capable customers........................................................................................ 8 Goal 2. Connected customers.................................................................................. 10 Goal 3. Committed primary customers.................................................................... 12 Goal 4. Mandate fulfilled......................................................................................... 14

Achieving this Strategy.............................................................................................. 16
Appendix A: Glossary................................................................................................ 17
Introduction

By following the Customer Service Strategy, LINZ will make clear to customers how
they access and use LINZ data, and how they transact business with LINZ. LINZ\u2019s
customer value proposition is: \u2018Here is authoritative land information\u2014 supported by
clear standards, open channels of communication and ready access.\u2019

Purpose

The customer service strategy provides a high level framework that supports LINZ\u2019s vision to be \u201cthe Government\u2019s Centre of Land Information and Expertise\u2019; and the Government\u2019s vision for New Zealand to \u2018become a world leader in e-government\u2019.

The framework defines three groupings of customers, based on LINZ\u2019s mandate. It
lays down principles for determining customer service policies, structures and
practices. It sets goals that embody these principles, and defines strategies for
achieving them.

This strategy is intended to be a guide to delivering customer services to achieve departmental and Government objectives. The strategy does not define tactics or plans for specific customer services or product offerings.

Outcomes
LINZ is seeking the following outcomes from this strategy:
\u2022
An outcome focus that promotes self-regulation and the public interest with the
least intervention
\u2022
LINZ\u2019s primary1 customers exclusively use electronic channels
\u2022
Customers\u2019 needs are understood and responses designed to meet those needs
\u2022
An environment that supports easy, cost-effective access to, and use of,
authoritative land information
\u2022
Customer service practices that are consistent with government requirements and
LINZ\u2019s mandate
\u2022
An integrated approach to providing customer service throughout LINZ
\u2022
An enabling culture that facilitates, encourages and rewards customer service
\u2022
A common framework from which to develop specific customer service initiatives
\u2022
Recognition that there is a shifting customer base and requirements as LINZ
becomes e-LINZ
\u2022
Strong, self-sufficient professional sector groups
Challenges
The strategy addresses a range of customer service challenges, including:
\u2022
moving LINZ primary customers to exclusive use of electronic channels
\u2022
developing a regulatory environment where professional groups have a greater
degree of self-regulation in maintaining professional standards
1 Refer to page 5.
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