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Table Of Contents

WHAT IS CUSTOMER CARE & FEEDING?
LESSONS FROM THE HIDDEN INDUSTRY
WHY THIS BOOK IS FOR YOU
HOW DOES CC&F WORK?
WHY YOU NEED TO GET BEYOND PREDATORY SELLING
WHO SHOULD NOT READ THIS BOOK
YOUR COMPANY
YOUR PRODUCTS
YOUR SERVICES
PROSPECTING LIKE A DETECTIVE
TARGETING THE RIGHT CUSTOMERS
PRODUCTS AS SOLUTIONS
SERVICE AS ADDED VALUE
MAXIMIZING TEAMWORK
ACCOUNT MANAGEMENT
HOW TO INCREASE CUSTOMER INSIGHTS
HOW TO INCREASE PRODUCT KNOWLEDGE
RESOURCES FOR CAREER GROWTH
YOUR CUSTOMERS’ PROFITABILITY
BUSINESS REVIEWS
MENTORS AND MENTORING
PERSONAL DEVELOPMENT
YOUR PROFITABILITY
GOAL SETTING
P. 1
Customer Care & Feeding

Customer Care & Feeding

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Published by Xlibris
Customer Care & Feeding is a system of selling for business-to-business sales reps who want to grow their careers and increase their income. The CC&F system is based on the concept that if sales reps help their customers be profitable – and only work with customers that they can help be profitable – then profitability for the reps and for the reps’ companies will follow. The book is filled with examples and tips from successful sales professionals in the foodservice distribution industry, one of the most challenging selling environments. The principles of CC&F apply to face-to-face selling relationships in any industry. To support the wealth of customer-focused, solutions-selling ideas in the book, there are quizzes and discussion topics to ensure a valuable learning experience.

Customer Care & Feeding is a system of selling for business-to-business sales reps who want to grow their careers and increase their income. The CC&F system is based on the concept that if sales reps help their customers be profitable – and only work with customers that they can help be profitable – then profitability for the reps and for the reps’ companies will follow. The book is filled with examples and tips from successful sales professionals in the foodservice distribution industry, one of the most challenging selling environments. The principles of CC&F apply to face-to-face selling relationships in any industry. To support the wealth of customer-focused, solutions-selling ideas in the book, there are quizzes and discussion topics to ensure a valuable learning experience.

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Publish date: Sep 17, 2010
Added to Scribd: Apr 10, 2013
Copyright:Traditional Copyright: All rights reservedISBN:9781453549797
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07/18/2013

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9781453549797

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