• Embed Doc
  • Readcast
  • Collections
  • 6
    CommentGo Back
Download
 
Service Marketing-Module IIFaculty:J.Rai IIPM School of Management, Orissa1
Service Design
New Services & ServicesBlueprinting
 
Service Marketing-Module IIFaculty:J.Rai IIPM School of Management, Orissa2
Stages in New ServiceDevelopment
Idea Generation & ScreeningConcept Development & TestingBusiness Analysis – Profitability &FeasibilityService Development & TestingMarket TestingCommercializationPost-introduction Evaluation
 
Service Marketing-Module IIFaculty:J.Rai IIPM School of Management, Orissa3
Service Design-
Service design consists of four related components-
Service product designService facility designService operation process design.
of 00

Leave a Comment

You must be to leave a comment.
Submit
Characters: ...

thanks i got a lot of ideas about blue printing

service blue print should also include: ITS IMPORTANCE For designing: For implementing Also used as a communication tool. Check this link http://desonance.wordpress.com/2010/0...

You must be to leave a comment.
Submit
Characters: ...