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NAMITA BHASIN
Email: namita@bhasin.com
OBJECTIVE:
To work in user experience research, community management, business- or product-development capacity fora high-tech/internet venture
EDUCATION
University of California, Berkeley, graduating May 2009
B.A in Linguistics and B.A. in International Political Economy
Certificate in Management of Engineering and Innovation
EMPLOYMENTTheFind - Research
(Mountain View, CA, March 2009
–
present)
Building a noun ontology for organizing and browsing products in a more usable manner on TheFind
Freelance Internet Marketing Strategy
(fall 2008
–
present)
Formulate internet marketing strategy using social media and other current tools for clients such as High TrekAdventure and Suitcase Clinic
FotoFlexer - Marketing & Product Development
(Berkeley, CA, spring 2008)
Designed and implemented viral marketing campaigns for Fotoflexer.com and its social media applications
Created and managed all outbound community and user communications (messages, newsletters, blog, etc)
Designed advertisements for use on Fotoflexer.com
Created PR materials for outreach into the startup community
Assisted with internal product development
Designed and developed products for partnership with Atlantic Records
Improved usability through user interface design optimization
Research (‘reverse diligence’) on potential partners such as other companies and venture capitalists
International Computer Science Institute
-
Research
(Berkeley, CA, fall 2007)
Collected speech data for use in developing artificial intelligence and speech recognition technologies
Kaboodle, Inc. - Marketing
(Santa Clara, CA, summer 2007)
Designed viral marketing strategy using social media and directory listings to broaden virtual presence
Optimized search engine rankings to increase user acquisition
Provided feedback on user interface design to increase usability for next-generation applications
Equilar, Inc. - Research Analyst
(Berkeley, CA, spring 2007)
Collected, collated and analyzed data on board compensation from SEC filings
Created databases for companies enabling access to detailed and fully supported statistics
Mobio Networks - Intern
(Cupertino, CA, May 2006
–
January 2007)
Designed and executed pre-launch
usability trials for Mobio’s first
mobile application
Collected, sorted, and analyzed survey data and user feedback for continuous product enhancements
Researched and compiled relevant web content for use in forthcoming products
San Jose State University
–
Research Intern
(San Jose, CA, summer 2006)
Research p
roject in SJSU’s MBA department:
critical success and failure factors of Silicon Valley high-tech startups
Analyzed academic literature and directly interviewed executives and entrepreneurs to determine above factors
Skool Aid - Teacher
(Cupertino, CA, summer 2006)
Taught verbal subjects (reading, writing, vocabulary, etc.) to elementary and middle school students
Tutored high school students for the SATs
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