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TG Intern - Copywriter

TG Intern - Copywriter

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Published by DUMediaFilmJourn
TG Intern - Copywriter
TG Intern - Copywriter

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Published by: DUMediaFilmJourn on May 02, 2013
Copyright:Attribution Non-commercial


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Copywriter / Online Editorial Intern
Elizabeth Wasserman, CEOTrue Goods, LLC
 Denver, CO 80207Phone: (720) 420-0253E-Mail: ewasserman@truegoods.comWeb: www.truegoods.com
 About The Company:
 True Goods is a socially responsible ecommerce start-up focused on selling only safe/non-toxic, highly curated productsacross the spectrum of home and personal goods, with a focus on meeting the needs of savvy consumers in today’s growing healthand eco-conscious marketplace. We take the guesswork out of which products are safe and effective so customers can easilymake informed purchasing decisions based on personal differentiators like style, price, flavor, etc...the icing on the cake!Our mission is to provide the best of the best all in one place – from safe products to compelling and educational editorialto assessment and sharing tools, all of which make True Goods the ultimate healthy lifestyle online shopping experience. Ourcustomers are discerning and passionate and tired of greenwashing practices. They want an honest, trustworthy, hip, accessibleand engaging one-stop shop for most of their shopping needs, from everyday essentials to gifts and specialty items. True Goodsdelivers exactly that!The company has been in rapid development mode since early 2013 and is poised for beta launch mid-June. We arethrilled and honored to be part of the dynamic start-up community in Colorado and proud of the relationships we are buildinglocally with community stakeholders, designers, vendors, investors, and LOHAS thought and business leaders. We are looking formotivated, socially conscious, and collaboratively driven interns to join our team and help launch this forward-thinking companyinto the ecommerce marketplace. This is a tremendous opportunity to do great work for a great company while gaininginvaluable and truly unparalleled work experience.
Ecommerce Startup Internship Description:
True Goods is looking for excited, passionate and hard-working interns for our Ecommerce Startup InternshipProgram!
We will be bringing in a group of students across all parts of the business to gain experience in our fast-paced sociallyresponsible and quality curated e-commerce organization. Interns will be part of a small team of seasoned startup professionalsand learn the ins and outs of our business.The Copywriter/Online Editorial internship will provide hands-on exposure to the world of online content and communications. Candidates will create unique content relating to a range of topics andexploringcomplex health and environmental issues associated with toxic chemicals and human/environmental safety. They will also trackmarket trends and consumer sentiment and create content related to greenwashing practices, eco-consciousness, organicproducts, and online retail spending behaviors, among many other ‘hot topic’ issues.Interns willbe key members of both theeditorial content and marketing communications teams and work directly with the CEO, gaining hands-on experience through writing and editing a variety of digital content and strategic marketing communications materials. They’ll also perform othersupport functions within the departments to assist the editorial and creative staff as a whole.
Intern will be performing the following tasks:
- Newsletter articles- Research-based editorial articles for the site’s library area- Promotional and PR materials- Blog, Twitter and Facebook Posts- HTML e-mail copy - Web copy and Internet communications - PowerPoint presentations - Advertising copy/signage - Research online marketing/communications best practices - Compiling survey feedback or other research data for reporting - Administrative functions such as email service provider support, marketing program support, etc. - Participate on weekly team meetings/calls
Skills and attributes interns are expected to have:
- Interest in safe, eco-conscious products and healthy living/lifestyle factors- Outgoing, self-motivated, innovative, socially-conscious, collaboratively driven team player- Excellent written and verbal communication, strong editorial skills- Have an eye for savvy messaging and quality design- Energy, with a desire to come up with fresh ideas on how to enhance our content/communications strategies- Ability to relate editorial strategies to an identified target market- Ability to contribute individually, as well as participate in cross-functional collaborative teams

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