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Corporate Use of Twitter - A Case Study of Keepin' It Real

 
 
 
 
 
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Jessie Newburn

by Jessie Newburn

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Here's a case study of one company's use of Twitter for community engagement, monitoring brand sentiment, providing support and building awareness ... all while keeping it real.

And, yes, this is my work I did at a great company where I was employed as their public relations gal.

Powerpoint_16x16 17 Pages

Date Added

04/03/2009
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