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Lessons Learnt in the area of Communication Strategies

03 April 2009Daniel SeetGraduate StudentMA Communication MgtEmerson College

Overview of MayhemLessons Learnt

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#1 – Acknowledging uncertainty in the crisis‘golden hour’

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#2 – Issue time-limited instructions early tostem uncertainty

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#3 – Have a lead agency to coordinate alloutgoing public messages

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#4 – Have critical inter-agency messagesdisseminated by the lead agency

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#5 – Tap on Websites and New Media Platformsas communication solutions

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#6 – Promote normalcy and social unity as key post-attack narratives

Recap

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Most devastating attacksince WWII

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3 bombs at the LondonUnderground around8.50am

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1 bomb on board a busaround 9.50am

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52 commuters killed,more than 700 injured

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Suspension of city’stransportation network

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Disruption to socialorder (racial/religioustension)

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Economic losses

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IABD2009 London Bombing Presentation

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Upload Date:	04/05/2009
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Tags:	Best Practices crisis communication strategic communication london bombing (more tags) Best Practices crisis communication strategic communication london bombing Presentations & Spreadsheets (fewer)