On the ollowing pages you will fnd the BrotherRice identity guidelines. This is not abranding guideline.
Our brand is our commit-ment to academic, athletic and spiritualexcellence.
The visual elements ound in thisdocument reinorce our brand and projecta unifed character, one that students, parents,alumni, and aculty can all take pride in.This program will help our school to be morecost-eective in its communication eortsby coordinating printing and simpliying somedecision-making.The purpose o this manual is to explain thecomponents o the Brother Rice visualidentity program and how it all fts together.Used appropriately, typography, color, andthe elements within the visual identity willrepresent Brother Rice in a clear and consistentmanner, promoting instant recognition.
We are BR.