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UNDERSTANDING RETAILUNDERSTANDING RETAILCONSUMERCONSUMER
PRESENTED BY:-
DEEPAK SRIVASTAVDEEPAK SRIVASTAVROLL NO-14.ROLL NO-14.PGDM(IB)PGDM(IB)
RETAIL CONSUMER
FACTORS INFLUENCING THE CUSTOMER’S DECISIONMAKING
DEMOGRAPHICFACTORSENVIROMENTAL FACTORSLIFESTYLESPSYCHOLOGICALFACTORSFACTORSINFLUENCINGCUSTOMERSDECISIONMAKING
RETAIL CONSUMER
FACTORS INFLUENCING THE RETAIL SHOPPER1. DEMOGRAPHIC FACTORS
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Age
Occupation
Education
Family size
Income
of 00
Retail Consumer
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| Upload Date: | 04/14/2009 |
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