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RoadStar Strategy

RoadStar Strategy

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Published by Sukanta
frash B Plan...
frash B Plan...

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Published by: Sukanta on Apr 14, 2009
Copyright:Attribution Non-commercial


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Assignment on
Business Strategy
RoadStar Group of companies
Board Members:
Banhi Guha(o7/MBA/47)Subhankar R0y(o7/MBA/48)Abhinandan Dasgupta(o7/MBA/15)Sukanta Maji(o7/MBA/40)Pramitendra Dutta(o7/MBA/52)Indrajeet Rout(o7/MBA/06)
RoadStar Services Ltd.
Com pany
RoadStar Services Limited is engaged in the business of operating 24 hours airconditioned Radio Taxi services under the brand name
Road Star
. The serviceis based on the systems operational in Dubai, Singapore, London and otherEuropean countries. We take great pride in providing our customers with anefficient and a reliable cab service comparable to the best anywhere in theworld. The group possesses the resource to enhance investment in the business asand when required whether in augmenting the fleet or manpower or in anyother area of relevance providing great support to our operations. Mega Cabsis the largest operator licensed by the Delhi Government, ChandigarhAdministration to run a Radio Taxi services on international standard in India.
- The one stop shop for all your travel needs, RoadStar, hasrevolutionized the surface transport system in certain cities by pioneering acomputerized communication & dispatch system with GPS (Global PositioningSystem) based online tracking systems for licensed radio taxis & car rentals.An advantage is followed up by providing other benefits like safety, comfort,reliability, convenience and courteous staff.
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RoadStar Services Ltd.
RoadStar Services Ltd.
We will be PREMIER Service provider in the vehicle rental industry and deliverGLOBAL QUALITY SERVICES to our customers’ by focusing our people, growth,innovation and efficiency.
 To provide fun, low-cost, high value rental experience to business, family andleisure travelers. We shall warrant the safety, comfort and punctuality of allour vehicles at all times.
We consider being a values-driven organization to be one of the core strengthsof our Company. By adhering to these core values at all times, RoadStarServices Ltd. employees strive every day to achieve our Vision to be a leaderin the vehicle rental industry.
We are committed to provide value to our corporate clients and individualcustomers and to those colleagues who rely on us for leadership or support.We are knowledgeable and passionate about what makes each of our brandsunique and powerful, and we are committed to finding innovative ways to fueltheir growth. We create value for all segments of the rental car market byfaithfully focusing on service excellence and quality.
We display integrity at all times in the business decisions we make and themanner in which we conduct our professional relationships. We support thatsense of doing what’s right through a culture of open communications and aspirit of teamwork. We also value the role played by our employees, suppliersand partners’ plays in our success.
We take seriously our responsibilities as a corporate citizen, always aware of how our actions can benefit the community and sensitivity to the needs of theenvironment. We make decisions at all times understanding our responsibilityfor enhancing profitability and serving the interests of our stakeholders. As aservice company whose success is rooted in the satisfaction and performanceof our customers, we take responsibility for furthering the professionaldevelopment of our employees at every level of the organization.
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