Description

The document is a template of a business plan for developing a social networking software company.

This business plan was built over three months in 2007, to plan our growth. The document serves as a mock business plan.


Table of Content:
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Executive Summary 4
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Mission Statement 5
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Background and Strategic Vision 5
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Strategy for Growth 8
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Technology 9
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Trademark and IP 9
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XXX Software 10
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Benchmark 10
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Market 12
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Growth of Social Networks 12
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Social Networking Phenomenon 12
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For Corporate Clients 13
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3rd party Social Networks 14
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Market Share 14
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Sales Strategy 16
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Marketing 17
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Global expansion 17
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Exit Strategy 18
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Organisation Structure 18
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Current Structure 18
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Structure in 6 months 19
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Structure in 1 year 19
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Structure in 2 years 19
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<Company Name>’s Journey 20
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Management Team 20
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Finance 21
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