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DigiActive Guide to Twitter for Activism

DigiActive Guide to Twitter for Activism

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Published by Jacob George
by DigiActive: http://www.digiactive.org/2009/04/13/twitter_guide/

"We are very excited to announce the release of The DigiActive Guide to Twitter for Activism. Following the recent protests in Moldova, the value of Twitter as a tool for digital activism is more prominent than ever. Yet in addition to bringing greater awareness to that tool, the hype surrounding Moldova revealed misunderstanding of the value of of Twitter for activism and, even though the realists responded strongly, there was not a stand-alone resource which clearly defined how Twitter could be used by activists. We hope this guide will fill that void."
by DigiActive: http://www.digiactive.org/2009/04/13/twitter_guide/

"We are very excited to announce the release of The DigiActive Guide to Twitter for Activism. Following the recent protests in Moldova, the value of Twitter as a tool for digital activism is more prominent than ever. Yet in addition to bringing greater awareness to that tool, the hype surrounding Moldova revealed misunderstanding of the value of of Twitter for activism and, even though the realists responded strongly, there was not a stand-alone resource which clearly defined how Twitter could be used by activists. We hope this guide will fill that void."

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Published by: Jacob George on Apr 17, 2009
Copyright:Attribution Non-commercial

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02/26/2010

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THE DIGIACTIVE GUIDE TO TWITTERFOR ACTIVISM
byAndreas Jungherr
DigiActive
 
Creative Commons Attribution Non-Commercial 3.0 License
 
Version 1.0 | April 2009
 
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TABLE OF CONTENTS
Acknowledgements…………………………………………………………………………………………………….………..4Introduction……………………………………………………………………………………….…………………………………5What is Twitter?.........................................................................................................................5Twitter in the Real World………………...……………………………………………………………………………………6Use 1: Spreading the Word…………………………………………..………………………………………………7
The Case of 
Benazir Bhutto’s Assassination (Pakistan)
Use 2: Social Media Campaigning………………………………………..……………………………………….8
The Cases of Twitter Vote Report & the Campaign vs. Motrin (USA)
Use 3: Coordinating Collective Action.….………………..……………………………………………………9
The Case of the San Diego Fires (USA)
Use 4: Crowdsourcing………………………………………..……………………………………………………….10
The Case of Le Meur’s Twitter Search Engine (France)
Use 5: Personal Security…………………………..…………………………………………………………………11
The Case of the Twittered Arrest (Egypt)
Steps to Organizing an Activism Campaign with Twitter…………………………….……………………….12Advice for Your Twitter Campaign……………….………………………………………….………………………….14Applications that Help You Use Twitter……………………………………………………………………………….16Microblogging Alternatives to Twitter…………………………………………………………………………………18
What to Do with this Guide if You Don’t Live in the USA, Canada, the UK, or India
Conclusion……………………………………………………………………………………….………………………………….19Further Reading…………………………………………………………………….…………………………………………….20About ………………….………………………………………………………………………………………………….………….20Sources……………………………………………………………………………………………………………………………….21
 

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