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Scoggins Report - 2013 TV Pilot Season Scorecard

Scoggins Report - 2013 TV Pilot Season Scorecard

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Published by Jason Scoggins
The Scoggins Report is a terribly unscientific analysis of the feature film development business based on information assembled from a variety of public and non-public sources. The numbers in the reports are by no means official statistics. Caveat emptor. Check out the newsletter's new home on SpecScout.com.
The Scoggins Report is a terribly unscientific analysis of the feature film development business based on information assembled from a variety of public and non-public sources. The numbers in the reports are by no means official statistics. Caveat emptor. Check out the newsletter's new home on SpecScout.com.

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Published by: Jason Scoggins on May 30, 2013
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10/02/2013

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The Scoggins Reportby Cindy Kaplan & Jason ScogginsMay 22, 2013
2013-2014 Primetime NetworkPilot Season Scorecard
Welcome to the 2nd annual Pilot Season Scorecard edition of The Scoggins Report.The networks’ upfront presentations a week and a half ago were like Christmas morningfor Cindy, who’d paid very close attention to development and pilot seasons again thisyear so we (
which is to say, she 
) could deliver Scoggins Report-style year-over-yearnumbers for each of the five broadcast networks. Because there’s simply nothing welike better than year-over-year numbers.We followed last year’s format again this year, starting with this season’s raw, overallnumbers of script, pilot and series orders in each format (half hour and one hour) ateach network. The rest of the document is the deep dive into each network’sdevelopment and purchase patterns, separated into comedy and drama categories.We know the bulk of our readers focus more on features than on TV, but since weabsolutely love the TV business we get a kick out of putting this Scorecard together. Wehope you find our annual TV one shot interesting and enlightening as well.
Pilot Season Overview
Half Hour 
ABCCBSFoxNBCThe CWTotal
2012 
Scripts703857560
221
304 
Pilots131410180
55
52 % Picked up to Pilot19%37%18%32%25%17
2013 Series Orders5566022
16 % Ordered to Series38%36%60%33%40%312012 New Series 
42460
16
% Change 
25%150%50%0%38%
The Scoggins Report is brought to you by 
SpecScout.com -- The Spec Market, Quantified
!
2013 Pilot Season Scor ecard - May 29, 2013 Creative Commons Attribution 2012 
!
Page 1
 
There are lots of interesting contrasts going on in the above grid, but here are ourfavorite year-over-year takeaways:Collectively,
the networks bought 27%
fewer 
comedy projects
last Summerthan the previous development season......but then
picked up a handful
more 
to pilot
this Spring than in 2012......and
ended up ordering 38% more half hours to series
than in 2012.
One Hour 
ABCCBSFoxNBCThe CWTotal
2012 
Scripts6837416228
236
263 
Pilots13119178
58
44 % Picked up to Pilot19%30%22%27%29%25%17
2013 Series Orders73410529
19 % Ordered to Series54%27%44%59%63%50%432012 New Series 
54235
19
% Change 
40%-25%100%233%0%53%
As you can see, the dynamics for one hours were similar to half hours, though in slightlydifferent ways: Fewer scripts ordered (
-10%
), but way more pilots picked up (
+32%
),and even more one hours ordered to series (
+52%
) than the previous year.
Totals 
ABCCBSFoxNBCThe CWTotal
2012 
Total Scripts138759711828
456
567 
Total Pilots262518358
112
96 % Picked up to Pilot19%33%19%30%29%25%17
2013 New ScriptedSeries Orders1281016551
35 % Ordered to Series46%32%56%46%63%46%362012 New Series 
96695
35
% Change 
33%33%67%78%0%46%
The Scoggins Report is brought to you by 
SpecScout.com -- The Spec Market, Quantified
!
2013 Pilot Season Scor ecard - May 29, 2013 Creative Commons Attribution 2012 
!
Page 2 
 
When you combine the half hours and one hours, the extremes from 2012 to 2013 areeven more apparent:
All in, the networks bought over one hundred
fewer 
scriptsthis development season compared to 2012’s (-20%), but picked up 17% morepilots than than the previous year, and ended up ordering 46% more new scriptedseries than the year earlier
.
ABC
Only one of ABC’s 7 new dramas from last season made the cut this year –
Nashville 
and considering the network axed the weakening
Private Practice 
as well as sophomore
Body of Proof 
, it’s no wonder it ordered 7 new one hours this year, up from 5 in 2012.Joss Whedon’s much buzzed about
Agents of S.H.I.E.L.D.
, is joined by
Lucky 7 
, plantedspin-off
Once Upon a Time in Wonderland 
,
Betrayal 
,
Resurrection 
,
Killer Women 
and
Mind Games.
 On the comedy side, while we’re devastated by the loss of
Happy Endings 
, we’re opento the idea that one of ABC’s 5 new comedies might replace the void it will leave inour…hearts. (
We were about to say “DVR,” but it bounced around so much this season,even we die-hard fans couldn’t keep track.
) Eulogies for the ah-mah-zing show aside,ABC’s 2013-2014 lineup includes 11 comedies, with new titles
The Goldbergs 
,
Super Fun Night 
(rolled over from last year’s development season),
Trophy Wife,
 
Back in the Game 
and
Mixology 
. ABC’s lineup is rounded out by non-scripted staples
Dancing with the Stars 
,
The Bachelor 
,
Shark Tank 
, sophomore
The Taste 
, and newcomer
The Quest.
2013
2012 2011
New Series
13
922
ABC: Comedy 
Shows
Single Camera Multi Camera 
2011 Series Orders9
63
2012 Series Orders4
22
Cancelled 
31Returning 
42013 Script Orders72013 Pilot Orders 13 
2013 New Series Orders5
50
The Scoggins Report is brought to you by 
SpecScout.com -- The Spec Market, Quantified
!
2013 Pilot Season Scor ecard - May 29, 2013 Creative Commons Attribution 2012 
!
Page 3 

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