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Marketing Mix of Automotive Industry in india

Marketing Mix of Automotive Industry in india

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Published by Sumit Goyal

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Published by: Sumit Goyal on Apr 21, 2009
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08/02/2013

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AUTOMOTIVE
PROJECT REPORT
On
MARKETING MIX OF AUTOMOTIVE SECTOR 
Submitted in the partial fulfilment of the requirementFor the award of degree of 
MASTER OF BUSINESS ADMINISTRATION (MBA)
To
UNIVERSITY BUSINESS SCHOOL
PANJAB UNIVERSITY REGIONAL CENTRE, LUDHIANA
SUPERVISED BY: SUBMITTED BY:-
 
Mr. ASHISH SAIHJPAL
NAVDEEP ROSHANFACULTYPUNEET JAINUNIVERSITY BUSINESS SCHOOLSAHIL AGGARWALSUMITGOYAL
1
University Business School,
 
Panjab University Regional Centre,Ludhiana
 
AUTOMOTIVE
VIRENDER SINGH 
2
University Business School,
 
Panjab University Regional Centre,Ludhiana
 
AUTOMOTIVE
 
ACKNOWLEDGMENTS
Words fail us to express our deep sense of gratitude to our revered supervisor,
Mr.Ashish Saihjpal,
 
University Business School
, whose erudite guidance andsupervision have made this work possible. We are very thankful for this valuableguidance and constant encouragement during the preparation of this project.We are highly thankful to all other members of department of 
UBS (PURC)
for their suggestions and kind co-operation in this project work.We would like to thank all the respondents whose responses were of great importancefor the project.
NAVDEEP ROSHANPUNEET JAINSAHIL AGGARWALSUMIT GOYALVIRENDER SINGH
3
University Business School,
 
Panjab University Regional Centre,Ludhiana

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