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    mm,mlm

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    5 views1 page

    KNKNMM, MKMK

    Uploaded by

    Minhaz Alam
    mm,mlm

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 1

    Spring 2013 Master of Science in Information Technology (MScIT) Revised Fall 2011 Semester 4 MIT4024 Customer Relationship Management

    4 Credits
    (Book ID: B1635)

    Assignment Set (60 Marks)

    1. Explain the CRM technology components. 2. Explain any five features of SFA. 3. List out the business benefits of Response tracking. 4. List the benefits of Computer Telephony Integration (CTI). 5. What are the basic steps in project planning? 6. List the benefits of prototyping? 7. What are the various value chain participants. 8. Describe process driven CRM briefly.

    [10 marks] [10 marks] [05 marks] [05 marks] [10 marks] [05marks] [05marks] [10 marks]

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