HONDA MOTOR COMPANY FINANCIAL REPORT ANALYSIS 2008
I. COMPANY PROFILE
Honda Motor Company, Limited
is a multinational corporation, engine manufacturer and engineeringcorporation headquartered in Tokyo, Japan. Founded on September 24, 1948 by founder & then CEOSoichiro Honda. The Company has grown to become the world’s largest motorcycle manufacturer andone of the leading automakers. With a global network of 501subsidiaries and affiliates.
INDUSTORY AND PRODUCTS
The company manufactures automobiles and motorcycles, trucks, scooters, robots, jets and jet engines,ATV, water craft, electrical generators, marine engines, lawn and garden equipment, and aeronauticaland other mobile technologies. Honda's lines of luxury cars are branded Acura in North America andChina. The Group's major trademarks includes Honda, Acura, Accord, Civic, Fit, Odyssey, CR-V, Pilot,Mobilio, Element, Step WGN, MDX, Stream, Life, ACTY, Vamos, That’s, CUB, Wave and Gold Wing.Honda is the 5th largest automobile manufacturer in the world as well as the largest engine-maker inthe world, producing more than 14 million internal combustion engines each year. As of August 2008Honda surpassed Chrysler as 4th largest automobile manufacturer in United States. Currently, Honda isthe second largest manufacturer in Japan behind Toyota and ahead of Nissan.
Honda is headquartered in Tokyo, Japan. American Honda Motor Co. is based in Torrance, California.Honda Canada Inc. is headquartered in the Scarborough district of Toronto, Ontario, and is building newcorporate headquarters in Markham, Ontario, scheduled to relocate in 2008. Hero Honda, a joint venture